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These cloud based services will all be massive flops in the end. Storage technology is always increasing and prices are coming down meanwhile more and more restrictions are being put on mobile broadband and things like unlimited plans are going away because mobile broadband providers can't keep up with the demand. Also from a battery perspective we all know how quickly the batteries in our mobile devices die if you're heavily using mobile broadband.

A service like this would be useful as a cloud based backup of my media, for those times when there are some songs I'd like to hear that aren't on my mobile device and battery life isn't an issue and on any device that is wired that either isn't on my local network or is but doesn't have much storage capacity on it's own. Let's face it. For most of us, it's kind of niche deal.

Now, some kind of cloud based subscription service where you pay a monthly fee and have access to a wide range of media that you don't already own is something that is useful and will be a hit if priced right with a large enough library.

Hopefully this service is step one in getting media companies on-board with the ultimate goal of subscription based streaming services of media you don't already own. That kind of service is something I would pay money for if priced right. Cloud based storage of your own media at this point in time isn't unless it's free.

I predict the iTunes Cloud will be a massive failure as most people will not want to be strictly tied to these music labels.
 
I just don't get the big push for Cloud streaming with music, The iPhone, witch was founded on putting an iPod and phone with a PDA that comusmes data from a wireless provider that has been seeing data rising and in return has raised prices and now are moving to tired data plans is going to be OK with streaming music from a cloud!

Big bills for data comming soon if you use your iphone for what it was created for....music phone calls and web

20hrs of streaming music over a 30 day peroid is about 7.8gb of streaming data !
:confused:

You hit the nail on the head. Streaming your own music that's not on your mobile device is cute, but who is really going to do that often and for extended periods of time considering the caps that are on most mobile data plans, the effect accessing mobile broadband has on mobile device battery life and the obvious fact that you're going to load your favorite stuff on your mobile device so what you leave off is likely stuff you don't listen to as much anyway?

I just don't get it. Unless it's a 100% free service and is just phase one in Apple's master plan to get the major media companies on board with a streaming subscription based service to allow users to access a giant library of media that they haven't already purchased for a monthly fee. If that's the ultimate goal here I get it. Baby steps with these media companies that are historically ten steps behind the times. If that's the ultimate goal it would amount to a boat load of recurring revenue and a service that clearly provides end users with value if it's priced right.

With that being said if the end game here is just letting users stream things they already bought to their mobile devices in a world where storage is getting larger, cheaper and physically smaller all the time and where mobile broadband is going from unlimited to capped because mobile broadband providers are struggling to keep up with more and more smartphones with Internet access let alone smartphones with Internet access that stream a bunch of media then I think this is bound to be a flop.
 
Think 10 years down the road. Then it makes sense.

[ ... ] I just don't get it. Unless it's a 100% free service and is just phase one in Apple's master plan to get the major media companies on board with a streaming subscription based service to allow users to access a giant library of media that they haven't already purchased for a monthly fee. If that's the ultimate goal here I get it. [ ... ]

Henry Ford once said "If I'd asked my customers what they wanted, they'd have said 'A faster horse.'"

Apple is preparing for 2021 with their cloud service. Yes, it is a baby step. No, it's not going to fail. It's a crucial part of Apple's future and they will make sure it succeeds.

10 years from now, devices that can stream audio and 3d video will be so cheap that not even Apple will be able to maintain their hardware margins any more. Battery life won't be an issue even at true 4G speeds. Wireless internet access will be fast and pervasive. We'll look back at 2011 and laugh when we remember the good old days when we actually downloaded and carried gigabytes of media around with us.

Apple needs to start changing their business model from "software sells hardware" to "software sells services." Immediately. It will take time. Heterogeneous interoperability with internet connectivity (now called "the cloud" by marketing droids) is one of the first steps in that massive business model migration.

Just think of the big picture. Apple wants to do more than just build iPods that stream. They want to be involved in as much of the recorded entertainment industry as they can. Music, movies, TV, with Apple software at the bottom (server farms), middle (iTunes) and top (iOS, Mac OS). On pocket-sized devices, pads, laptops, desktop computers, and yes, HDTV in your living room. Apple TV is still just a hobby. 10 years from now it will be Apple's main revenue source.
 
Henry Ford once said "If I'd asked my customers what they wanted, they'd have said 'A faster horse.'"

Apple is preparing for 2021 with their cloud service. Yes, it is a baby step. No, it's not going to fail. It's a crucial part of Apple's future and they will make sure it succeeds.

10 years from now, devices that can stream audio and 3d video will be so cheap that not even Apple will be able to maintain their hardware margins any more. Battery life won't be an issue even at true 4G speeds. Wireless internet access will be fast and pervasive. We'll look back at 2011 and laugh when we remember the good old days when we actually downloaded and carried gigabytes of media around with us.

Apple needs to start changing their business model from "software sells hardware" to "software sells services." Immediately. It will take time. Heterogeneous interoperability with internet connectivity (now called "the cloud" by marketing droids) is one of the first steps in that massive business model migration.

Just think of the big picture. Apple wants to do more than just build iPods that stream. They want to be involved in as much of the recorded entertainment industry as they can. Music, movies, TV, with Apple software at the bottom (server farms), middle (iTunes) and top (iOS, Mac OS). On pocket-sized devices, pads, laptops, desktop computers, and yes, HDTV in your living room. Apple TV is still just a hobby. 10 years from now it will be Apple's main revenue source.

Who cares about 10 years from now. All that matters *now* is Apple got into bed with the big music labels and it stinks.
 
Henry Ford once said "If I'd asked my customers what they wanted, they'd have said 'A faster horse.'"

Apple is preparing for 2021 with their cloud service. Yes, it is a baby step. No, it's not going to fail. It's a crucial part of Apple's future and they will make sure it succeeds.

10 years from now, devices that can stream audio and 3d video will be so cheap that not even Apple will be able to maintain their hardware margins any more. Battery life won't be an issue even at true 4G speeds. Wireless internet access will be fast and pervasive. We'll look back at 2011 and laugh when we remember the good old days when we actually downloaded and carried gigabytes of media around with us.

Apple needs to start changing their business model from "software sells hardware" to "software sells services." Immediately. It will take time. Heterogeneous interoperability with internet connectivity (now called "the cloud" by marketing droids) is one of the first steps in that massive business model migration.

Just think of the big picture. Apple wants to do more than just build iPods that stream. They want to be involved in as much of the recorded entertainment industry as they can. Music, movies, TV, with Apple software at the bottom (server farms), middle (iTunes) and top (iOS, Mac OS). On pocket-sized devices, pads, laptops, desktop computers, and yes, HDTV in your living room. Apple TV is still just a hobby. 10 years from now it will be Apple's main revenue source.

Yeah a future where corporate servers hold all of your data, what a great future that'd be.
 
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