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What does this mean for the 12" MacBook and the 13" non-Touch Bar MacBook Pro. If a 13" MacBook Air exists with updated specs, how do they differentiate these lines and justify their price differences. I'm hoping they have a clear story for these 3 "consumer" level notebooks, but I fear they will take the Tim Cook approach of doing what's best for supply chain management and channel sales blah blah instead of killing old lines in favor of telling buyers a clear story if what product they should be interested in. Steve was the best at that.

The difference between MacBook Air and Pro will probably center around the Touch Bar.

Other peripheral differences might include processor, battery life, and # of ports.

The non-Touch Bar MacBook Pro is probably going away.

The 12-inch MacBook will probably remain unchanged as Apple's premium small notebook.
 
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What if “new pro-focused Mac Mini” == “new Mac Pro”?

Well, I did suggest in a post some time ago that this could be the route. The Mac Mini and Mac Pro are essentially the same new form factor and the lowest spec puts it towards the higher end of the current mac mini pricing.

Having said that I doubt it.

Whatever happens, I can wager that those looking for 4/8 Coffee Lake, SSD, dGPU won't be getting it less than $1,200.
 
Hate to break it to you lads (& ladies) but the timing of this rumor is wrong. There's no way a new Mac(Midi) will drop before the eagerly anticipated next modular MacPro. Phil would quit Apple before he'd let any new Mac take the thunder away from the mMP debut. No marketing manager would let it happen either.
The MacMini is gunna have to wait for the mMP. Yes- that means late 2019 folks.
 
I don't get it either. I thought the Mini was supposed to occupy that "least expensive Mac" slot, especially well-suited to PC switchers who already have a monitor and keyboard, etc.

I mean, if it turns out to be something of a baby Mac Pro of sorts that actually suits someone like me just fine but it sure seems weird to remove a budget desktop from the Mac lineup.

The Mac mini made sense when it was introduced as the "switcher Mac" because back then, most people used desktop computers. But today most people use laptops so it doesn't make sense anymore to have a desktop computer as the switcher Mac option. It needs to be a low-cost laptop, which is what one of these rumours is about.

At the same time, power users have been asking for years for a headless Mac that's better than a laptop but not as expensive as a Mac Pro.
 
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Let's assume for a moment that Apple aren't going for full replacement of the non touch bar MacBook Pro and instead looking to cost reduce the MacBook Air with a similar but all-new product. One retaining the familiar wedge shape but with thinner bezels and higher resolution retina display. It would certainly sell in enough quantity to justify engineering costs - the original article also hints at use of a bespoke screen if not the standard 13" Retina display we've all become used to.

Keyboard may be an issue, especially if they intend to go all out for the third generation butterfly model as used in the MacBook Pro but keeping the old design shape could give them a free pass to re-use the old scissor design. Keeping repair costs down in part by keeping the old style keyboard could work on a budget laptop.

Back to the Mini though, and if - as the article suggests - pro users will get favoured (along with developers and folks aiming to run media centres and server farms - such as Mac Mini Colo) we could be looking at a Mini that goes up market. Perhaps these folks have basically said they would order in bulk for something that won't cost the earth, can be stacked in data centres or under televisions or tucked away elsewhere.

It's this professional option - containing folks who may rate GPU compute power third behind storage capability and some decent CPU power - that Apple could be targeting for up to $2k. The programmers, musicians, and graphic artists rather than the all powerful video guys.

At the very least the storage options would be upgraded perhaps with more internal options. These guys may not be bothered about overt GPU options meaning our choice of CPUs opens up a bit.

Here's a popular choice for marketing reasons - you can see it on the end of Steve Jobs' desk near his 30" display. It's a design model of a G5. Designing a small version of something like that - last seen 6 years ago in the 2012 Mac Pro - with the famous side door and upgradable RAM and drives would be akin to Rey and Finn running past the Millennium Falcon in The Force Awakens. The nostalgia factor alone should get people to thinking.

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Chu-Wi are already ripping off the G5/Cheese Grater Look with their Kaby Lake G PC. Most reviews of this and the laptops created using the chipset point towards heat/noise issues though. Even Hades Canyon NUCs appear to run hot. Something Apple may find unacceptable unless they have a bespoke cooling system that will cope with it.
 
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Hate to break it to you lads (& ladies) but the timing of this rumor is wrong. There's no way a new Mac(Midi) will drop before the eagerly anticipated next modular MacPro. Phil would quit Apple before he'd let any new Mac take the thunder away from the mMP debut. No marketing manager would let it happen either.
The MacMini is gunna have to wait for the mMP. Yes- that means late 2019 folks.
I don't think you are right. Could be easily different levels of "pro", or this could have scale-ability to mac pro status similar to how imac pro was placed.. Then again it's just a rumor and Apple is notoriously slow on these sort of things. I'd rather they transform the imac personally.
 
iPad and Mac are two entirely different markets.

iPad buyers didn't care about weight or thickness as surveys indicated most tablet users operated their device at home for entertainment. No one wanted to pay $499 for an iPad Air 2 they were using at the coffee table. Apple killed it.

MacBook Air buyers want something light and cheap. The "Air" branding is still quite valuable.
iPad buyers didn’t care about weight? On what planet?
 
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Hate to break it to you lads (& ladies) but the timing of this rumor is wrong. There's no way a new Mac(Midi) will drop before the eagerly anticipated next modular MacPro. Phil would quit Apple before he'd let any new Mac take the thunder away from the mMP debut. No marketing manager would let it happen either.
The MacMini is gunna have to wait for the mMP. Yes- that means late 2019 folks.
Unless, based of the rumours of modularity, the new Mac mini and the new Mac Pro are one and the same.

iPad buyers didn’t care about weight? On what planet?
Pluto.
 
Hate to break it to you lads (& ladies) but the timing of this rumor is wrong. There's no way a new Mac(Midi) will drop before the eagerly anticipated next modular MacPro. Phil would quit Apple before he'd let any new Mac take the thunder away from the mMP debut. No marketing manager would let it happen either.
The MacMini is gunna have to wait for the mMP. Yes- that means late 2019 folks.

I'm calling the SEC right now. With such detailed and plausible Intel (see what I did here?), I'm sure you have inside information.

The FBI (Frivolous, Baseless Information) unit will be at your door shortly.
 
I don't get it either. I thought the Mini was supposed to occupy that "least expensive Mac" slot, especially well-suited to PC switchers who already have a monitor and keyboard, etc.

I mean, if it turns out to be something of a baby Mac Pro of sorts that actually suits someone like me just fine but it sure seems weird to remove a budget desktop from the Mac lineup.
It’s only a rumor. The Bloomberg article talks about “new storage and processor options are likely to make it more expensive than previous versions”.

To me, that means maybe a $999 starting price with mostly 28W quad-core configs. The lower priced configs that were possible with slow 15W CPUs, 4GB RAM and HDDs will be eliminated.

That doesn’t mean we’re getting a Mac mini Pro, it just means the minimum config has been upgraded, and priced accordingly.
 
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iPad buyers didn’t care about weight? On what planet?

Welcome to Planet Earth.

Tablets are being used most often at home for relaxation.

That's the conclusion drawn from the research data referenced in this Adweek article from 2015. Tablets are used outside of the home less than 15% of the time. Given the "stay at home" role, the portability aspect of an iPad has little value. Apple reversed course with the iPad 2017 and 2018 for good reason.
 
Unless Apple "owns" Thunderbolt 4, I would still imagine a new proprietary connection for modules. The modules may have standard complements of jacks (like Thunderbolt & USB) but I bet they interact with each other through something proprietary.

Else, one buys the core unit (perhaps that's this Mac Mini "pro"?) and then cheaper third party modules than what Apple's equivalent modules would cost. I suspect one of the reasons there is no mid-sized Mac tower- in spite of seemingly endless demand- is that Apple knows that people would buy the base model and then load it with products from third parties to make their super Mac (practically an Apple-endoresed Hackintosh).

This modular idea pretty much begs for modern Apple lock-down... so I imagine proprietary, where licensing will make the third party module cost about as much as the Apple-branded equivalent. But I'll be happy- no thrilled- to be wrong about that. If modules can connect via a standard like Thunderbolt, GREAT for consumers!
Ya know, there may actually BE a legit reason for a proprietary high-speed bus between modules that doesn't involve "Greed", but rather "Speed".

Ever think of that?!?
 
Maybe buying maybe not. Still on my MacBook Air 2011, very happy. I may upgrade to 1 TB high speed SSD (299 USD) and a dongle for Thunderbolt 2 to USB-3 (99 USD). User upgradable, baby.
 
Just curious. What do you guys using the Mac mini for?

I have it connected to an 55" OLED that serves both as TV and monitor. I use it for all sorts of stuff you do with a Mac, with wireless keyboard and trackpad.

I'm still with my Late-2012 Mac Mini, with maxxed out 16GB RAM and 512GB SSD – both upgrades were easy to do by myself. A quad-core machine, it's no slouch compared to the "current" range of Mac Minis, which are non-upgradeable and cost way too much for what they are.

I'm looking forward to a new up-to-spec Mac Mini. I've been waiting for it for a couple of years now!
 
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People complaining about it being confusing to have MBA, MB and MBP range.

I think it’s genius. Air for low budgets but we all know it’s not as sexy as the MB, so that’s tempting. MB sexy but now I need power so I have to go for the Pro.

Argh it’s so complicated that’s EXACTLY why they do it. Always have 3 options in the line up if you can. ‘Psychology of selling’.
 
Sounds like a stackable Mac Mini Pro / Mac Pro Mini.

This is made possible with TB3 or similar PCIE Express socket.

GPU in one module, storage in one module, CPU and memory in one module. All stacked on top of each other. Upgradable power.

And even better if the GPU module can be used with a MacBook Pro.

I’ll buy it. Space Gray please.
 
Hate to break it to you lads (& ladies) but the timing of this rumor is wrong. There's no way a new Mac(Midi) will drop before the eagerly anticipated next modular MacPro. Phil would quit Apple before he'd let any new Mac take the thunder away from the mMP debut. No marketing manager would let it happen either.
The MacMini is gunna have to wait for the mMP. Yes- that means late 2019 folks.

In the past, I would have agreed with you, but I am not so sure they are playing the same strategies these days. This mac mini upgrade, so far, seems to be targeted at the home, Mac Mini Pro home user as opposed to the Mac Pro for the professional work focussed user. Powerful enough to be a contender to replace your home PC, not to powerful though.
 
If they update the Air I wonder how they will move forward with the name since the Air is bigger and not as thin as the MacBook. Personally tho I would love to see a Retina display in the Air, less bezels and maybe a space grey option (won’t happen but that colour would be nice). I’m guessing the Air will also get higher specs than the 12” MacBook.
 
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