Um, Apple has sales before Christmas (see Black Friday) so I guess they're not too good for sales. As for "obscenely charging $$$ for ANY software/upgrades/instore maintenance", would you care to tell us how much you had to pay for any of your OS X point.point releases (like, say, 10.5.n to 10.5.n+1)? Mine were free.My friend works at an apple store and their sales weren't as good as last christmas 07/08. Sad that Apple never has sales after xmas, and obscenely charges $$$ for ANY software/upgrades/instore maintenance. Guess that's the 'image' Apple portrays (we're too good for sales)