I think this will likely be fascinating content. From a business and creativity perspective at the very least.
And anyone who thinks Gordon Ramsay is solely the character he 'plays' in many of his tv shows, isn't paying attention. The loud & angry attention-grabbing style he often exhibits, I would say, is the deliberate strategy of an incredibly astute chef, businessman and entertainer.
What you call an astute chef and businessman, I call immature. I have a family full of business owners, including my wife..and no one acts like him.