I'm deciding whether to get an Apple TV or a Blu Ray Player, but i'm not sure which to pick. As of now I have a 60 inch HDTV capable of 1080p. I want to use either the Apple TV or Blu Ray Player to watch movies. Now I know the Apple TV's HD movies are only 720p and Blu Ray is 1080p but i'm not sure which I should get. Plus the Apple TV has way more multimedia features than a standard Blu Ray Player. Im mostly looking for great quality movies in terms of picture and multimedia options. Any responses are greatly appreciated 