Apple Wanted to Buy Rap-Battle Series 'Verzuz'

[ArPe]

Better to make something that goes viral so many people like dancing

 

[Chefclean]

If Apple acquired this show, Oprah would have been on the judges panel.

 

[estebanrod]

Dang. I’m seeing a lot of ignorant comments about this. Verzuz is actually super popular, especially amongst black viewers, and I wish Apple would have pressed a little more to acquire it. Trillers platform is still so infantile and I find myself restarting the app over and over when watching these battles, especially when I try to AirPlay them to my TV. They were much smoother when watching them on Apple Music.

 

[SuperMatt]

Apple was interested in purchasing rap-battle music platform Verzuz
….

Verzuz has featured Alicia Keys, Erykah Badu, John Legend, DJ Nice, Snoop Dog, DMX, Brandy, Patti Labelle, Gladys Knight, Ludaris, Nelly, and others.

Are the authors aware that many of these artists listed aren’t rappers? Looks like they took the name “rap-battle” straight from the Bloomberg headline. Seriously, Gladys Knight and Patti Labelle… you really don’t know who they are?

 

[SuperMatt]

Rapper gun battles would have been a bigger draw. A real missed opportunity for Apple.

Oh I get it. All rappers shoot each other with guns. Hardy har. Over-generalize much?

 

[boss.king]

A lot of closed minds in these comments. Disappointing. Also, as another commenter pointed out, it’s not just rap battles. It’s music battles. A lot of the artists just tend to be rappers.

 

[abbstrack]

Verzuz, while rooted in the traditions of the battle which was borne out of Hip Hop (first the DJ’s then the MC’s and b-boys), has evolved way past the status of being classified as a ‘rap battle’ platform.

Diversify your staff writers Macrumors.

 

[The Don Onez]

I got my post removed. So I’ll screenshot the comments and start a Reddit post and send them to the verge.

good deed to out racist chatter.

 

[Complex757]

I'm glad I continued reading past the first page

 

[jonnysods]

Man life is cruel. Oh well, we must press on.

 

[4487549]

Would have brought some legitimacy to Apple Music, so I'm not surprised Eddy Cue passed.

 

[Mayostudent]

De La Soul - De La Soul Is Dead.
I’ll give rap a chance again when something betters it.