Anyone else think that the crazy $10,000/$17,000 Gold "Edition" version is nothing more than price "anchoring"? You know, like when you go to a restaurant and everything looks overpriced until you see that one item on the menu that is crazy expensive? Then everything else looks reasonably priced and you are happy to pay the price, and maybe order a glass or two of wine as well? Price "anchoring" items are never intended to really sell in any numbers. They are there merely to entice you to purchase other over-priced items and potentially upsell from there.