Apple Watch Magazine Tour Continues in Chinese Fashion Magazine 'YOHO'

[currentinterest]

As someone mentioned earlier, the watch looks large on his arm. This suggests that the smaller Apple Watch may not be attractive only to women. I was going to order the larger one, but now I want to see both on my wrist.

 

[Kabeyun]

Eek, it looks awfully big. Maybe that's the larger one. I'm hoping for something a little less obtrusive.

 

[Kabeyun]

Apple must be spending a fortune in advertising.

Pocket change

 

[Mums]

Go Angela! Possibly the best print advertising they've ever done.. Someone else mentioned it in another thread, the watch is already iconic.

I agree the marketing is successfully making the watch iconic, but Apple products up till now have sold themselves.

 

[Lostanddamned]

When I first read the name of the publication I though it was a magazine marketed towards pimps. 😀

I thought Pirates.

 

[macnerd77]

Does anyone know of the best way to purchase copies of international magazines, such as YOHO? I want to collect all the magazines have Watch in them. At least the magazines which are published before the watch is released.

 

[akbarali.ch]

There's so much difference between Apple and other companies when it comes to launching their baby.

The watch won the most prestigous design award, had been on the cover of magazine, had been on the ramp. WOW!

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Apple must be spending a fortune in advertising.

I don't think they are spending even quarter of what any other company would have needed to spend if they were launching something like this, at this level.
Its apples, even without Apple's single dollar it will still do a billion dollar publicity. See the iPhones year over year, several month before release they becomes the most searched terms on google and yahoo etc. There's constant post and rumours. Even local guys here who never bought Apple products know what they are planning to release few month before the releases. It amazes me.