Honestly, for the end user, pure convienance and never having the problem of thinking you put a device down to charge only to find out it’s not juuuust right on there.What's the point of doing this? Besides market differentiation I mean...
From an Apple roadmap standpoint, expect wireless charging of every Apple device utilizing the engineering know-how from this product to the rest of the mobile line in just a few short years. This is a roadmap technology that’s going to have much bigger implications down the road.