Creative ad, but misleading...the AirPods 2 were not made to stay in people’s ears when exercising or moving their head, only the AirPod pros do that.
True. AirPod pros are much better in this regard.
Creative ad, but misleading...the AirPods 2 were not made to stay in people’s ears when exercising or moving their head, only the AirPod pros do that.
"the One Club website where awards are announced has a behind the scenes video that gives some insight into how it was filmed."
Where is it? I searched the website and couldn't find it.
Creative ad, but misleading...the AirPods 2 were not made to stay in people’s ears when exercising or moving their head, only the AirPod pros do that.
Everyone’s ears are different. That said I was PowerBeats/Plantronics only in the gym, until I noticed almost everyone was wearing AirPods, even before the AirPods Pro came around.
“Mac vs pc“ didn’t even cause a flicker of interest in buying a Mac either (similar to you not wanting to buy AirPods)I don't know how these mega corporations think but I just saw this 2 min ad(I was under the impression that tv ads should be 30sec) and it didn't make me want to buy their Airpods, its just too vague, and a lot of luxury product companies use these vague ads like Mercedes.
"Mac vs PC" those ads made me want to buy a Mac from Apple.
The add is metaphorical. Or - I guess It is also misleading that sidewalks, subway grates and car roofs can be playfully bounced upon (and even land you on the roof of a skyscaper). If your take-away was that this was an “exercising with AirPods” advertisement, you were more than “mislead”.Creative ad, but misleading...the AirPods 2 were not made to stay in people’s ears when exercising or moving their head, only the AirPod pros do that.
Something I haven’t been able to say about Apple’s ads in a long time...
That was very impressive.
Well deserved IMO; one of my favorite Apple ads in years.
It's also cool that they seemed to use the same technique that made Spike Jonze's HomePod ad possible: practical sets meticulously constructed and moved around before the seams were digitally removed.