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Apr 12, 2001
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Apple on Sunday won its first Primetime Emmy for original content, landing the accolade for Apple Music's Carpool Karaoke, which won Outstanding Short Form Variety Series at this year's Creative Arts Emmy Awards (via Deadline).

linkin-park-carpool-karaoke-800x509.jpg

Carpool Karaoke began as a viral segment on CBS' The Late Late Show With James Corden, before Apple acquired the rights in 2016 to develop an offshoot that it would initially make available in 2017 for Apple Music subscribers to watch. This year Apple added the series to the iOS TV app and the Apple TV, making it free to watch for device owners.
"To try and do a Carpool Karaoke series without James Corden was a tricky thing," Carpool Karaoke executive producer Ben Winston said as he accepted the award on stage. "I think this might be Apple's first Emmy!"
Corden has appeared in a couple of episodes produced for Apple Music, but Apple's version mainly features celebrities in the driver's seat originally occupied by Corden, with other celebrities coming along for the ride. Guest pairings have included Shakira and Trevor Noah, Shaquille O'Neal and WWE star John Cena, and Game of Thrones stars Sophie Turner and Maisie Williams.

Last year, the series made headlines when an episode featuring the Linkin Park crew was recorded just a week before lead singer Chester Bennington's death. Apple renewed the series for a second season in February and has since aired a few new episodes with the cast of the movie TAG and Evan Rachel Wood and James Marsden from Westworld.

The show was one of Apple's first efforts at an original series, along with the ill-fated Planet of the Apps, which did not get renewed for a second season following rather mixed reviews.

Article Link: Apple's Carpool Karaoke Wins Short Form Emmy Award
 

AngerDanger

Graphics
Staff member
Dec 9, 2008
5,452
29,006
Still, they need to refocus efforts on the Mac! Look, Apple, we can compromise on this…

Carpool MACTIME.jpg
 

EdT

macrumors 68020
Mar 11, 2007
2,429
1,980
Omaha, NE
I don’t care for award shows and so I don’t care who wins. But if this isn’t a one time anomaly then maybe Apple is finally producing/distributing better shows, and more options is a good thing as long as a show is watchable.

But I don’t believe any award show has ever been a good gage of quality. By sheer number the shows have to get it right sometimes but there are too many chances to influence the outcome for these shows for them to really be independent and only highlighting the best in acting/writing/casting and music.
 

davidmckay

macrumors newbie
Aug 7, 2018
12
10
Scotland
I don’t really see this as original in the sense that it wasn’t Apple’s idea, it was CBS. They just bought the rights and produced new episodes. Suppose it goes with Apple’s ethos - you don’t have to be first, just be the best.
 

Keane16

macrumors 6502a
Dec 8, 2007
810
671
Ah nice, enjoyed some of the episodes with celebrities I knew, skipped others.

I'm hoping the meatier shows in the pipeline are able to compete too, quality wise.
 
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