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Next iTunes (yes it still comes with the phone), GarageBand, iMovie, Journal, Freeform. Most of them are neglected and still come pre installed with the iPhone and its annoying. Clips, iMovie and Final Cut can be combined into one App, GarageBand and Logic can be combined, Apple Music and iTunes can be one App and Notes, Freeform and Journals can be one App. And why do I need iWork pre installed on my iPhone?
 
I’m growing increasingly concerned about the fate of iWork, now. It still hasn’t been updated for iOS 26 or Tahoe after nearly a month.
I despise Office with every strand of my DNA.

But with yet another suite apparently fading away (remember AppleWorks before it), no wonder the world puts up with MS. It's like Apple approaches productivity the same way as gaming: a big new initiative and headlines, then gets left to languish.
 
We have reached the logical end game of this much time under "Ops Guy" Tim Cook.

The strategy that made sense, which you described, originated with Steve Jobs and was pivotal to the Apple comeback way back when.

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Now its no longer the consumer and pro approach. They've taken the fast food restaurant/marketing approach. Small, medium, large. From a device perspective, it failed because two of the three devices always fail, while the pro device sells best (see iPhone or iPad). Maybe that's the plan, but that would also be the case if they only offered consumer and pro devices. They try by all means to release three products for each product category, even if it doesn't make sense or the strategy repeatedly fails (Mini, Plus, Air).
 
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Could be lack of communication between divisions. Design division did their job unaware that the app was on the chopping block.

Its just how corporations work.
No idea why you got a dislike, completely valid response and is entirely true. The way a company works is separation and division of labor (divide and conquer) sometimes that causes one of the divisions to not know what the other is doing.
 
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Yes! 100% that! I mean, obviously we've grown beyond laptops and portables, but remember back then when you could literally sorta "hold" Apple's hardware lineup in your head? And more easily say, oh, you're this type of user, so the most bang for your buck is this product?

I do have a soft spot in my heart for Ops, and Tim Cook has done an amazing job at optimizing so many aspects of Apple (especially supply chains and a lot of other behind the scenes stuff), but there's only so far you can go with that without someone(s) also pushing with a strong strategy and vision.
Optimizing every product category to the max to squeeze out every penny works in the short term, but can have fatal consequences in the long term if others companies have a better strategy and push for new things. We are already seeing the first negative effects that the Tim Cook approach will not work long term.
 
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Following up on my previous comment about being surprised that Apple didn't say anything about integrating Clip's functionality into iMovie...

I do miss the days when Apple had a clearer product and software strategy. Sure, things came and went. That’s inevitable. But back before “content creation” went mainstream, Apple’s lineup felt more intentional. You had distinct tools for different users: iMovie vs. Final Cut Pro (and remember Final Cut Express? That was a sorta weird anomaly to me), Photos vs. Aperture, GarageBand vs. Logic. We looked forward to those annual updates just as much as the latest operating system or the newest hardware. Even the iWork apps got regular love— new features, annual updates, the sense that Apple actually cared about the software side of the experience.

These days, that focus feels… diffused. Apple used to build out entire creative ecosystems. Now it feels like they occasionally dip a toe, like adding web-based iWork with light collaboration, but never really commit. Meanwhile, Google has steadily deepened its Workspace integration year after year, long before Gemini showed up to supercharge it. Apple’s equivalent momentum just isn’t there anymore. (And that's sad considering it seems like Google's productivity apps and Apple's iWork both started around the same time, more or less. Apple had the potential to turn iWork INTO that.)

People often say “the money’s not in it,” but Apple built its reputation on not chasing the easy money. They made thoughtful decisions because they could, not just because they should. I can’t help but wonder how much of today’s hesitation comes from playing it safe, maybe to avoid antitrust scrutiny, maybe just to avoid risk altogether.

That’s the sad part: Apple absolutely has the resources to build and sustain world-class creative tools and cohesive platforms. Their resources are effectively "unlimited" for a company their size. And these world-class creative tools and cohesive experiences? That's a HUGE part of why us diehard Apple fans love this ecosystem so much. But without a strong product vision, things get fragmented and eventually abandoned. And instead of doubling down on what makes the ecosystem powerful, we get things like “Liquid Glass” — pretty, sure, but it feels like a design solution in search of a problem. Cosmetic updates like that might grab attention for a cycle, but they don’t move the platform forward. Instead, they just add new layers of complexity while the truly valuable stuff quietly fades away.

Under Tim Cook, Apple has done phenomenal work on the hardware front, genuinely pushing the envelope of what’s possible. And while Apple is famously secretive, a lot of those breakthroughs only happened because the walls came down just enough for cross-team collaboration. You can see it in the way the hardware, chip, camera, and battery teams clearly work in sync. That level of coordination is what allows something like an iPhone Air or iPhone Pro Max to exist— a device that feels engineered as a single, coherent object, not a collection of parts.

The software side, though, hasn’t kept pace. It feels like that same spirit of collaboration, the “whole greater than the sum of its parts” mindset, never fully took root. I don’t know how Apple operates internally, but the difference shows. Hardware feels unified, almost poetic. Software feels siloed. Polished, but detached.

And that’s the irony: Apple’s greatest strength used to be the seamless blend of hardware and software— tools and experiences designed to amplify each other. Lately, it feels like the balance has tipped. The craftsmanship is still there, but the cohesion isn’t. Clips disappearing is just a small symptom of a larger story— a company that once obsessed over how everything worked together, now content to let some of those connections quietly fade away.
Great post thx.

I think the approach to software is slightly incoherent as it’s split between different teams at Apple.

I believe that iWork is with Eddie cue, bizarrely enough. But maybe that’s fitting as his portfolio does seem to be a grab bag of items. It would be better if he was just in charge of revenue generating services maybe.
 
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Next iTunes (yes it still comes with the phone)... Apple Music and iTunes can be one App

I suspect that they aren't one app on purpose. Some people (like me) still buy music. Apple knows they don't want the store easily accessible from the Music app, but they still want the revenue from the store. Thus, two apps. I don't see that changing soon (if it does, then I would expect them to unhide the store by default in the desktop app).
 
I suspect that they aren't one app on purpose. Some people (like me) still buy music. Apple knows they don't want the store easily accessible from the Music app, but they still want the revenue from the store. Thus, two apps. I don't see that changing soon (if it does, then I would expect them to unhide the store by default in the desktop app).
I didn’t mean to take away the ability to buy albums and songs but combining the two apps into one like you can subscribe and also buy movies on the Apple TV app. Buy the music in the Apple music app or subscribe and have access to all the music.
 
Simply fab, Apple… Clips was offloaded. I wanted to export videos but I can‘t. It leads me to the App Store to re-download but it‘s not available anymore. Well done, Apple.
 
Simply fab, Apple… Clips was offloaded. I wanted to export videos but I can‘t. It leads me to the App Store to re-download but it‘s not available anymore. Well done, Apple.

It should work - the support doc says it's possible. Maybe try again in a few hours/days in case Apple messed up.

If you previously downloaded the Clips app, you can still redownload it from your Apple account in the App Store.

 
I didn’t mean to take away the ability to buy albums and songs but combining the two apps into one like you can subscribe and also buy movies on the Apple TV app. Buy the music in the Apple music app or subscribe and have access to all the music.
They were one app back in the day. iTunes used to do everything. Then Apple bought Beats and decided to get into streaming. They took advantage of users thinking iTunes was a bloated mess and separated the store app from the music player and streaming app.

The other apps are split because of the old consumer vs pro model that Apple has operated under for years. I’m sure Final Cut and Logic users do not want the basic UIs and features of the consumer apps, and consumers don’t want to pay the prices for the pro apps.
 
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Clips was a bit odd. But the Invites app? It’s a strange thing to dedicate an entire app to making invitations. And how often would anyone actually use it? What’s the next app? Music iHate? The parsnip growing guide?

They basically stole it anyhow.

It was the lowest effort way possible to try to add a bullet point to the iCloud "feature" list.
 
Ha. But I like Invites. Very useful if you have kids and a much better and less intrusive free option vs Evites and Paperless. Although, I swear it could just be integrated into Calendar vs being a standalone app. Clips had so many more competing products in the app store.

Did you ever use the invite App Apple ripped off?
 
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