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Apple's 'Hard-Nosed' Negotiating Tactics Leading to Trouble in Television Market
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I don't blame you... Bending over to Taylor Swift publicly? Jerking that clown Jimmy Iovine off and blowing 3 billion dollars on Dr. Dre? I could keep going, bluntly put he's tarnishing the Apple brand.
Netflix original content is very compelling and interesting. The proposed shows from Apple are...not.
Funny now the WJS's Daisuke Wakabayashi is tweeting that Eddy Cue isn't being too tough but that partners are being cautious. Gotta make sure they don't piss off Apple and stop getting exclusives now and then...
Hilarious how this has turned into bashing a man in charge of a portion of the company that's successful enough to bring in enough money to basically be a successful company by itself. Fortune 100 by next year, if I remember correctly.
Search. Scrolling through endless menus. Clean, simple.
I'm very curious to see if the Apple TV as a platform ever becomes so big that Apple can get these tactics work again. I don't really think that it will. Si ce there are so many competitors (Fire TV, Roku, Chromecast), they should've priced it at $99/$149 for the 32GB/64GB version, not at $149/$199. It's too expensive. If their goal is to reach as many homes as they can, they are doing it wrong at the moment. Maybe we see a price drop in October? Would be nice!
Phil Schiller is in charge of the App Store now. I'm sure a lot of the services revenue increase is IAP.mas far as Apple Music goes...how many subscribers would Apple have had it been a separate app downloadable via the App Store vs. turning the native music app into an Apple Music app? Also it doesn't look good when an app is completely redesigned only a year after being introduced. Just shows what a cluster-you know what Apple Music was to start out with.
The TV industry has seen what Apple did to the music and mobile industries (essentially grabbing all the profit) and is determined not to make the same mistake. Who can blame them?
TV companies saw Apple destroy profits in the music market, which in turn led to the death of music itself, and they don't want the same thing to happen to them.
They have massively F'd this up. I know I'm moving on from apple as the center. Looking at the new XBox One S. All video streaming apps, Plex, 4K Blu-Ray player, OTA TV channels (w/ a $25 adapter), DVR, oh... and also a freak'n gaming machine. All for $300, only double the cost of an AppleTV. Oh, and it can stream all that video in 4K! I never thought I'd see the day I bought a gaming console mostly for it's home media aspect. Plus I don't have to worry about some BS high end clothes app cluttering my screen. Sorry Apple, you lost.
Or it shows they listened to customers. Would you rather they have drawn a line in the sand and refused to change it? I swear, some people are never pleased.
"Following in the footsteps of Netflix and Amazon"? Really? I can't imagine that anybody at Apple seriously thinks this stuff will in any way compete with shows like House of Cards, The Man in the High Castle, or Daredevil.
I would love to have you on the other side of the negotiating table from me. I'd have you wetting your pants in 10 mins
Does anyone really care that the world's most valuable company with over a half a trillion buckaroos in cash wants to make MORE money? Where does greed end?
I guess it has no limits.
I guess it has no limits.
How come they can see that but they cannot see what the state of music would've been without Apple and iTunes? It would be pirate city all over Internet but the record labels have zero vision and can't even understand that Apple saved them.
Netflix made a lot of mistakes getting there though. It wasn't an easy road starting their original programming. In order to secure House of Cards they had to commit to producing two seasons from the start which was practically unheard.
Companies making money is greed? You are aware that's what the purpose of a company is, right?
The TV industry is resisting the tide, which is what people do. Apple needs to convince them that the future is a bright and happy one, full of money. If they can't do that, then they'll just bypass them.
OTOH Apple could just buy all the studios, so there's that.
OTOH Apple could just buy all the studios, so there's that.
Jobs would have, IMHO, wrapped up the tv/video space years ago. Cook and Cue fumbling around for years has allowed the competition to gain footing and has cost Apple the leverage advantage you reference.
What's Apple's leverage?
Afaik, cable companies in the US couldn't care less about Average Joe paying LESS for their content, let alone à la carte.
Oh and let me guess, it had to be US-first, hm?
No way could you try to make a new Apple TV and services for it that wouldn't launch first in the US.
Point I'm trying to make is this: in other countries, cable companies don't have such a tight grip and you would have had a much better position for negotiating and asking for favors.
This way it's pretty much cable co's way or bust.
Mind you, I'm saying this being totally clueless about most matters regarding this, but the stranglehold cable has in the US is unmatched afaik.
Glassed Silver:mac
Afaik, cable companies in the US couldn't care less about Average Joe paying LESS for their content, let alone à la carte.
Oh and let me guess, it had to be US-first, hm?
No way could you try to make a new Apple TV and services for it that wouldn't launch first in the US.
Point I'm trying to make is this: in other countries, cable companies don't have such a tight grip and you would have had a much better position for negotiating and asking for favors.
This way it's pretty much cable co's way or bust.
Mind you, I'm saying this being totally clueless about most matters regarding this, but the stranglehold cable has in the US is unmatched afaik.
Glassed Silver:mac
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So the entire, "I've cracked the tv", thing Steve Jobs said in his biography - was that BS?
And, I love the part where you would have had to sign in with your apple id, yet Comcast would take care of billing and customer care was VERY telling to Comcast. No seeing around that one.
And, I love the part where you would have had to sign in with your apple id, yet Comcast would take care of billing and customer care was VERY telling to Comcast. No seeing around that one.
I got tired of waiting for Apple and tried Sony PlayStation Vue on my PS4. It's been a very pleasant surprise. Works very well over FIOS, get all the local channels in NYC, and unlimited cloud DVR for 28 days.
The interface is good (for Sony) and has been improving. There are three tiers, and the basic one has what I want without too much filler. My only real complaint is that they don't have an App for Sony's own Android TVs.
I'd recommend people use the free trial to see if it works for them.
The interface is good (for Sony) and has been improving. There are three tiers, and the basic one has what I want without too much filler. My only real complaint is that they don't have an App for Sony's own Android TVs.
I'd recommend people use the free trial to see if it works for them.
Music was a bit different. It was too easy to download it for free. Their revenue streams sucked.
Book publishers wanted more than amazon but apple's negotiations got them in trouble.
Not so for tv. Their current revenue streams are just fine. They have much more leverage when Apple comes along wanting all these terms.
This isn't exactly thinking outside the box. I don't want "live" tv channels. I don't want tv channels period. I don't care if they're bundled or sold apart.
When it came to music, apple didn't exactly negotiate to have 30 music stations in a package.
Book publishers wanted more than amazon but apple's negotiations got them in trouble.
Not so for tv. Their current revenue streams are just fine. They have much more leverage when Apple comes along wanting all these terms.
This isn't exactly thinking outside the box. I don't want "live" tv channels. I don't want tv channels period. I don't care if they're bundled or sold apart.
When it came to music, apple didn't exactly negotiate to have 30 music stations in a package.
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