Apple's Larger Store at Canada's Square One Mall Opens Next Saturday

[MacRumors]

Apple's relocated store at the Square One shopping mall in Mississauga, Ontario will hold its grand opening on Saturday, March 23 at 10 a.m. local time, according to updated wording on the store's construction facade, shared with us by Apollo Zhao. Mississauga is located just west of Toronto, the most populous city in Canada.

The new Apple Square One (via Apollo Zhao)​

Thursday, March 21 will be the final day of business at Apple's existing Square One store, which originally opened in August 2009.

The new store is located on the second floor of Square One, above the central food court, and it has a very wide, partially-curved facade. It has a significantly larger footprint than the existing store, which will allow it to better accommodate the heavy customer traffic at Canada's second-largest indoor shopping mall.

https://twitter.com/i/web/status/1769095750946865601

Article Link: Apple's Larger Store at Canada's Square One Mall Opens Next Saturday

 

[EugW]

Of course, that's one of the malls in the GTA that is still thriving, like Yorkdale Mall or Scarborough Town Centre. So many other malls are dying though.

 

[Warped9]

Man, I remember when Square One first opened way back when. It was quite something at the time. Originally the centre of the mall was an open outdoor court, but thats long since gone.

I’ve done a lot of shopping there until I moved aeay fifteen years ago.

 

[GDF]

Of course, that's one of the malls in the GTA that is still thriving, like Yorkdale Mall or Scarborough Town Centre. So many other malls are dying though.

Yorkdale is such an awesome mall. That one is really thriving. Great to see. Think it has so many good stores though and places to eat.

 

[Fuzzball84]

It's a shame so many malls failed in the past 20 years.... some of them (in US and Europe) were just amazing places where so much was happening... real community centres.

Only when they disappear... and you're relying on deliveries or going to boring outdoor/out of town retail "parks" do you realise what was lost.

There was only so much businesses could do, since consumer habits changed. Hopefully companies like Apple will really invest (not just money) and re-invigorate this commercial space (in general).

 

[anthogag]

Will they have Vision Pro demos at this new store...🧐 We shall 🌊

 

[Apple$]

Wish they could come up with a Apple Store Mini concept for smaller cities. Yes, I know there are Authorized dealers, but they don't have the same ambience and vibe as a traditional Apple Store.

 

[Fuzzball84]

Wish they could come up with a Apple Store Mini concept for smaller cities. Yes, I know there are Authorized dealers, but they don't have the same ambience and vibe as a traditional Apple Store.

Ive just never trusted authorised “dealers”… with repairs or anything where corners can be cut.

 

[EugW]

Ive just never trusted authorised “dealers”… with repairs or anything where corners can be cut.

I get where you're coming from, but way back when I had a damaged screen on my laptop and the price for replacement was super, super high from Apple. However, the local 3rd party authorized repair centre said they could replace it with a refurb screen which saved me hundreds of $. It was nice to be able to get an Apple authorized service technician but using cheaper parts sourced elsewhere. A step down from new Apple parts but way, way cheaper, and a big step up from unauthorized shops.

 

[Fuzzball84]

I get where you're coming from, but way back when I had a damaged screen on my laptop and the price for replacement was super, super high from Apple. However, the local 3rd party authorized repair centre said they could replace it with a refurb screen which saved me hundreds of $. It was nice to be able to get an Apple authorized service technician but using cheaper parts sourced elsewhere. A step down from new Apple parts but way, way cheaper, and a big step up from unauthorized shops.

I think thats what worries me most…. Unauthorised repair shops… there is no quality or safety control over components like batteries.

So i avoid them completely.

 

[Darren.h]

it scares me why apple keeps opening stores when both iPad and Mac sales are down. even iPhone not selling as well as they original.ly planned. I guess they plan on selling lots of $4000 Vision Pro units.

They dont own any of the land all their stores are on. So they could easily rapidly close stores like a McDonalds one day with only the leases to worry about.

 

[iLog.Genius]

it scares me why apple keeps opening stores when both iPad and Mac sales are down. even iPhone not selling as well as they original.ly planned. I guess they plan on selling lots of $4000 Vision Pro units.

They dont own any of the land all their stores are on. So they could easily rapidly close stores like a McDonalds one day with only the leases to worry about.

Because Apple Retail Stores aren't necessarily there for sales - they're used so everyone can put their hands on everything Apple. Apple Retail is Apple's form of marketing. I don't need to sell you on anything, just come in play around with our products and the rest will follow.

 

[joeblow7777]

it scares me why apple keeps opening stores when both iPad and Mac sales are down. even iPhone not selling as well as they original.ly planned. I guess they plan on selling lots of $4000 Vision Pro units.

They dont own any of the land all their stores are on. So they could easily rapidly close stores like a McDonalds one day with only the leases to worry about.

Why does that scare you?

Besides, if anything these stores help their sales. They're basically show rooms where people get to see, try, and ask questions about the products. I've been to a few Apple stores, including the Square One location. They're never lacking in people.

On a more personal note, the fact that I have an Apple Store nearby to provide support if necessary is one of the factors that helped me decide to to finally switch from PC to Mac recently. My previous computer was a Surface Laptop, which I bought from a Microsoft Store when they still existed.

 

[joeblow7777]

Because stores aren't necessarily there for sales - they're used so everyone can put their hands on everything Apple. Apple Retail is Apple's form of marketing. I don't need to sell you on anything, just come in play around with our products and the rest will follow.

Exactly this. It's a large part of the reason why I'm typing this post on a Mac right now.

 

[Darkwalker]

it scares me why apple keeps opening stores when both iPad and Mac sales are down. even iPhone not selling as well as they original.ly planned. I guess they plan on selling lots of $4000 Vision Pro units.

They dont own any of the land all their stores are on. So they could easily rapidly close stores like a McDonalds one day with only the leases to worry about.

They're not opening a new store. They're just replacing an old one.

 

[Victor Mortimer]

I think thats what worries me most…. Unauthorised repair shops… there is no quality or safety control over components like batteries.

So i avoid them completely.

That's ridiculous. A lot of unauthorized shops actually repair stuff, they aren't just board swappers like Apple stores and the authorized shops. If the problem is something that's going to reoccur because it's a problem on every board an unauthorized shop may be able to fix it, a board out of Apple's repair stock is going to have the exact same issue eventually.

If you're worried about batteries, ask who their battery supplier is. Good shops will tell you. And keep in mind that Apple doesn't make batteries, they've never built a single battery. Every "Apple" battery comes out of some factory in China.

An unauthorized shop can replace a blown fuse on a logic board, they'll charge you for the labor and the $0.50 part. Apple will sell you a new logic board for a thousand $ or more.

 

[svish]

Same location but a larger store is always good. Expecting to see some photos in the coming days.

 

[d___d]

My, that's a beautiful Apple logo! Wouldn't mind a high res version of that.

 

[ZiBart]

Of course, that's one of the malls in the GTA that is still thriving, like Yorkdale Mall or Scarborough Town Centre. So many other malls are dying though.

SQ1, Yorkdale and STC thrive because they are also major city transit centers and connection hubs for buses etc. which brings in a ton of foot traffic. In addition, they are also “easier” to park at as well. Sherway is also thriving. Location, layout and stores/restaurants are obviously the other major components.

IMO, Apple Stores are there primarily for support/service. Then in hand product showcase and education. Their profit from in store sales vs cost per square foot is probably on the lower side. But its a branding/advertising thing that reaps rewards in other indirect ways/sales - online or other retailers with better pricing. It lets them control the customer engagement experience. The misinformation by big box retailer staff before Apple Stores about Apple products really hurt the brand. Even today its still an issue when there is no Apple rep onsite.

 

[EugW]

SQ1, Yorkdale and STC thrive because they are also major city transit centers and connection hubs for buses etc. which brings in a ton of foot traffic. In addition, they are also “easier” to park at as well. Sherway is also thriving. Location, layout and stores/restaurants are obviously the other major components.

IMO, Apple Stores are there primarily for support/service. Then in hand product showcase and education. Their profit from in store sales vs cost per square foot is probably on the lower side. But its a branding/advertising thing that reaps rewards in other indirect ways/sales - online or other retailers with better pricing. It lets them control the customer engagement experience. The misinformation by big box retailer staff before Apple Stores about Apple products really hurt the brand. Even today its still an issue when there is no Apple rep onsite.

I agree with the transit hub comments.

However, physical Apple Stores are extremely high revenue per square foot, amongst the highest in the industry, if not the highest.

Chart of the day: The Apple Store trounces Tiffany's - Apple 2.0 -Fortune Tech

In dollars per sq. ft., the stores are 17 times more efficient than the average mall outlet Source: Asymco.com For more on Apple's (AAPL) retail efficiency, see Horace Dediu's analysts at Asymco.com.

web.archive.org

 

[ZiBart]

I agree with the transit hub comments.

However, physical Apple Stores are extremely high revenue per square foot, amongst the highest in the industry, if not the highest.

Chart of the day: The Apple Store trounces Tiffany's - Apple 2.0 -Fortune Tech

In dollars per sq. ft., the stores are 17 times more efficient than the average mall outlet Source: Asymco.com For more on Apple's (AAPL) retail efficiency, see Horace Dediu's analysts at Asymco.com.

web.archive.org

I recall these studies, but that article is from 2012 which is ancient. I tried looking for something more recent and could only see studies done circa 2017ish. Also, net profit is what I was referring to and not revenue. Of course they will always be efficient in revenue because they usually carry the most expensive goods in the mall. My comment was also based on the pandemic induced online shopping surge and the takeover of online retailers like Amazon whom seem to be offering better Apple product sales on a regular basis vs Apple Store. And considering how much each store costs to operate both in employee salaries, premium square footage and premium design, I just can't imagine that they are still making more profit vs a similarly sized store in the same mall BUT I could be WRONG. Would love to see some store specific NET profit info from the past couple years.

 

[EugW]

I recall these studies, but that article is from 2012 which is ancient. I tried looking for something more recent and could only see studies done circa 2017ish. Also, net profit is what I was referring to and not revenue. Of course they will always be efficient in revenue because they usually carry the most expensive goods in the mall. My comment was also based on the pandemic induced online shopping surge and the takeover of online retailers like Amazon whom seem to be offering better Apple product sales on a regular basis vs Apple Store. And considering how much each store costs to operate both in employee salaries, premium square footage and premium design, I just can't imagine that they are still making more profit vs a similarly sized store in the same mall BUT I could be WRONG. Would love to see some store specific NET profit info from the past couple years.

We won’t see net profit stats. However, revenue is an excellent surrogate because it’s not as if Apple retail sales employees make big bank. Factory workers make more. Service technicians in Apple Stores make much more than retail sales staff of course but there are way less of them and they aren’t high paid either.

Apple Craze! Tech Giant Records Highest Sales By Electronic Stores In India Soon After Debut

It's been just a month and a half since Apple opened its first two retail stores in India. The first one was opened in Mumbai on April 18th, and the second one in Delhi on April 20th, 2023. And within this short period, the tech giant has achieved a feat no other electronics company has been...

www.indiatimes.com

Tim Cook's Apple has won a new laurel in India, i.e., operating the country's largest electronics retail store by sales. The iPhone maker's first two retail stores in India have earned monthly sales of over ₹22-25 crore each, well over two times what could be the highest revenue for an electronics store in the country during the non-Diwali period, according to two industry executives aware of the details, as per an ET report.

Shopify

Try Shopify free and start a business or grow an existing one. Get more than ecommerce software with tools to manage every part of your business.

www.shopify.com

What is a good sales per square foot in retail?

Sales per square foot is a metric that varies across the retail industry. Leading the charts are the retail giants—Apple Inc. and Tiffany & Co.—selling high-value goods at smaller stores. Apple generates $5,500 per square foot, and Tiffany & Co.brings in nearly $3,000 per square foot.

 

[ZiBart]

We won’t see net profit stats. However, revenue is an excellent surrogate because it’s not as if Apple sales employees make huge cash.

Apple Craze! Tech Giant Records Highest Sales By Electronic Stores In India Soon After Debut

It's been just a month and a half since Apple opened its first two retail stores in India. The first one was opened in Mumbai on April 18th, and the second one in Delhi on April 20th, 2023. And within this short period, the tech giant has achieved a feat no other electronics company has been...

www.indiatimes.com

Tim Cook's Apple has won a new laurel in India, i.e., operating the country's largest electronics retail store by sales. The iPhone maker's first two retail stores in India have earned monthly sales of over ₹22-25 crore each, well over two times what could be the highest revenue for an electronics store in the country during the non-Diwali period, according to two industry executives aware of the details, as per an ET report.

Shopify

Try Shopify free and start a business or grow an existing one. Get more than ecommerce software with tools to manage every part of your business.

www.shopify.com

What is a good sales per square foot in retail?

Sales per square foot is a metric that varies across the retail industry. Leading the charts are the retail giants—Apple Inc. and Tiffany & Co.—selling high-value goods at smaller stores. Apple generates $5,500 per square foot, and Tiffany & Co.brings in nearly $3,000 per square foot.

Apple Store staff, in relation to other retail mall employees, are on the higher scale of pay but it's a low bar. The sheer amount of staff they have though, is the cost. Which includes the mostly warranty service staff like the large Genius Bars. Which does generate some sales from out of warranty issues and upselling AppleCare+ services but I'm guessing most of the service is for free/under warranty.

If all we can find is revenue and not net profit per brick and mortar store, then my claim can't be proven I guess. Also, I don't really give much importance to store opening numbers especially when they are the first two stores in the entire country as populous as India. The North American numbers would be a better sample size both in number of stores and the length those stores have been open. But again, seems to be impossible for me to find the net profit numbers. Revenue, no doubt it will be highest in the mall when the avg price per unit is also up there. Either way, I think Apple is happy even if the stores were high rev but low profit because of all the other brand benefits that generate awareness and sales via other means.

 

[Sippincider]

There was only so much businesses could do, since consumer habits changed. Hopefully companies like Apple will really invest

Saw a failed mall where one of the last remaining tenants was an Authorized Apple Reseller. In this case Apple's presence just delayed the inevitable.

 

[Sippincider]

it scares me why apple keeps opening stores when both iPad and Mac sales are down.

It amazes my why they'll penny-pinch hardware to the point of hurting performance, while sparing no expense in marketing and presence.

Though even marketing and presence is better than pouring $10 billion into a project and then cancelling it...