It's gone. They had icons on the bottom of the page and a pop up window asked if I wanted to LiveChat with one of the Service Reps. I can't find any of the icons now. They were at the bottom of the pages.
I've never used it. I just have never seen Apple do it. I guess it may be something they are starting (or starting up again). The Live Chat stuff is gone off their site though. They are playing tricks on me and it's freakin' me out.
There is a pre-sales chat by going into the Education Store. When you get to the screen where you enter your zip code to find your school, wait like 10 seconds and a little link pops up at the bottom of the page.
I'm guessing it's not with a cam. Cause then you'd get all the horny nerd sitting there naked. That would be gross to accept an incoming chat question and see a fat hairy naked guy. The thought gives me shivers.