It makes sense for Apple to produce content shot on an iPhone, edited in Final Cut Pro, and available on tvOS.
Then they are ensuring that their products work by being forced to use them (Apple TV+)
Ted Lasso Example
- Shot on an iPhone
- Imported through Photos App
- Edited in Final Cut Pro on macOS
- Compressed in Compressor on macOS
- Distributed to Apple TV channel
Then you the consumer purchase the same tools and services and you can do the same.
Otherwise, you’re suggesting Apple creates pro tools for Hollywood without ever using them.
Then they are ensuring that their products work by being forced to use them (Apple TV+)
Ted Lasso Example
- Shot on an iPhone
- Imported through Photos App
- Edited in Final Cut Pro on macOS
- Compressed in Compressor on macOS
- Distributed to Apple TV channel
Then you the consumer purchase the same tools and services and you can do the same.
Otherwise, you’re suggesting Apple creates pro tools for Hollywood without ever using them.
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