Are ads customized based on what threads one browses?

Discussion in 'Site and Forum Feedback' started by wmmk, May 11, 2007.

  1. wmmk macrumors 68020

    wmmk

    Joined:
    Mar 28, 2006
    Location:
    The Library.
    #1
    When I used to visit each section of the forum fairly equally, with some bias towards straight mac-related topics such as Hardware, News, etc. my ads on the frontpage and in the forums would be for RAM, mac repair, and laptop accessories. Now that I spend most of my time at MR in the digital photography realm, the ads I see area usually about SD cards or websites that sell used cameras.

    Is there a correlation, or are these independent events?
     
  2. WildCowboy Administrator/Editor

    WildCowboy

    Staff Member

    Joined:
    Jan 20, 2005
    #2
    Some of the ads are Google ads that are selected based on the content of the page. Other banner ads are just in a rotation and not influenced by the content of the page.

    Lexar banner ads with a photo flavor seem to be in heavy rotation right now, so maybe that's what you're noticing.
     
  3. wmmk thread starter macrumors 68020

    wmmk

    Joined:
    Mar 28, 2006
    Location:
    The Library.
    #3
    Interesting. I actually enjoy the fact that most ads on MR have at least some degree of relevance to the site content.
     

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