People seem to take this to mean that the macbooks will drop in price, but couldn't it also mean that instead of simply dropping the price Apple is going to put in higher quality components? So far the rumors are stating LED screens, and a "thin" aluminum designs. I don't think Apple is the type of company that will ever make low end products, as least not while Steve Jobs is around. Even if Apple does start making laptops with a lower price, that higher quality component laptops are still offered. I'm still waiting for manufacturers to offer laptops with ips screens, make a BTO, there are many of us who will be glad to pay for a nicer screen.