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Adelphos33

macrumors 68000
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Mar 13, 2012
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Apple made a big deal out of the Apple Watch Series 10 redesign, including larger face, Jet Black in the aluminum, the new titanium finishes for the premium watches, etc. But I have to wonder - has it been a bit of a flop relative to the initial buzz?

1) Many people on Series 7, 8 and 9 don't seem to notice a big difference - unless their old watches were losing battery capacity (or otherwise just needed updating), at which point it was a needed upgrade.

2) Apple Watch Ultra wearers seem to have generally stuck with their devices, and are waiting to see what AWU3 brings (and honestly the leaks don't seem very enticing for that device this fall)

3) There were some issues with watch faces, bezels, etc which don't seem to have been really solved yet. For example, some of the watch faces look a bit worse with larger bezels, and I remember some of the faces looked a bit odd with the new aspect ratio

4) Band innovation seems to have been stagnant. They added the new metal bands for the titanium models, but I find it a bit odd the metal bands are steel (both Milanese and link) while the watch itself is titanium. The link bands were delayed a bit, which I think took some of the wind out of them. In contrast, the titanium Milanese bands for the ultra were a hit. The loss of leather bands, without a real replacement (no one seems to like FineWoven) is a loss.

Honestly, I think the Series 7 redesign was in hindsight a much bigger upgrade for most than this Series 10. I understand many are super happy with the Series 10, but it doesn't seem to have really brought new people into the Apple Watch or encouraged a bunch of upgrades. It is still a great buy, especially at Amazon at $299 or $329, but the constant sales don't seem to suggest a lot of demand. We also know Apple Watch sales are down significantly year-over-year, which isn't good for a watch that was supposedly sporting a brand new, advanced design.,

Looking forward - how can Apple get these watches going again? I love wearing my Apple Watches, but I also would like more innovation and new features, both in the Series and the Ultra...
 
I really like it. Smaller footprint, faster charging plus the other what-nots that come along with redesign. So was it a flop. Can't say that it was. If one was waiting to purchase an AW the S10 is compelling. In fact two were purchased. One for me and the other for the missus.
 
Im thinking about getting the AWU the battery life on my S10 is so short if I don't charge it each night it will run out before noon the next day.
 
Regardless of the model, features, or any metrics that Apple will never disclose, lots of people have been saying online (and in person to us AW owners) since 2015 that they see no need for an Apple Watch and cannot imagine how one could be useful. (Consider the Garmin arguments where the only metric is battery life)

If the number of users is going to noticeably increase, it's going to be by advertising the benefits more than advertising new attributes.
 
Apple made a big deal out of the Apple Watch Series 10 redesign, including larger face, Jet Black in the aluminum, the new titanium finishes for the premium watches, etc. But I have to wonder - has it been a bit of a flop relative to the initial buzz?

1) Many people on Series 7, 8 and 9 don't seem to notice a big difference - unless their old watches were losing battery capacity (or otherwise just needed updating), at which point it was a needed upgrade.

2) Apple Watch Ultra wearers seem to have generally stuck with their devices, and are waiting to see what AWU3 brings (and honestly the leaks don't seem very enticing for that device this fall)

3) There were some issues with watch faces, bezels, etc which don't seem to have been really solved yet. For example, some of the watch faces look a bit worse with larger bezels, and I remember some of the faces looked a bit odd with the new aspect ratio

4) Band innovation seems to have been stagnant. They added the new metal bands for the titanium models, but I find it a bit odd the metal bands are steel (both Milanese and link) while the watch itself is titanium. The link bands were delayed a bit, which I think took some of the wind out of them. In contrast, the titanium Milanese bands for the ultra were a hit. The loss of leather bands, without a real replacement (no one seems to like FineWoven) is a loss.

Honestly, I think the Series 7 redesign was in hindsight a much bigger upgrade for most than this Series 10. I understand many are super happy with the Series 10, but it doesn't seem to have really brought new people into the Apple Watch or encouraged a bunch of upgrades. It is still a great buy, especially at Amazon at $299 or $329, but the constant sales don't seem to suggest a lot of demand. We also know Apple Watch sales are down significantly year-over-year, which isn't good for a watch that was supposedly sporting a brand new, advanced design.,

Looking forward - how can Apple get these watches going again? I love wearing my Apple Watches, but I also would like more innovation and new features, both in the Series and the Ultra...
do you have any data to support the flop claim and the sales are down significantly claim?

AW/smartwatch is maturing, just like smartphones. People don't upgrade every year, and from the posts here upgrades seem to be occurring more like every 3-4 years.
Ultra owners didn't "upgrade" as there was no updated Ultra last year except for the color.
As an Ultra 2 owner (but I also have a 7 that I wear for sleep tracking every other night) I have not really looked at the 10, and surely not comparing it to my 7 so cannot comment how it overall compares.
I think that not offering stainless steel anymore was a bad move, SS is a very traditional watch material.

Apple touted the watch as a health/fitness device. The temperature sensor in the 8 was the last addition from a HW perspective. Apple needs to focus on health/fitness and introduce new sensors (eg blood pressure) and better interpretation of collected data - that will make it move forward, imo.
Also, rumors about AW have traditionally been scarce and often false, we shall find out in ~ 6 weeks what Apple has to offer.
 
Upgrading from a Series 5 and I can say that I really like my Series 10. The larger screen with very fast charging compared to my older watch, the improved always on display with the seconds hand and a slimmer watch. The watch is way faster for everything compared to the series 5.

Overall I can say that I am very satisfied with the watch. Was thinking ahead of the launch that there will be a complete redesign for the 10th anniversary watch. Thought that did not happen, I would still call it a very successful product. Of course, there might not be anything groundbreaking for anyone upgrading from a Series 9 or even the series 8.

Not sure what Apple can change every year on their watches other than the addition of new health sensors, maybe every few years. Already it is a very good device. Would like to see some nice color choices for the watch. Also hope that the Sport bands continue to be available for sale and that it is not discontinued due to Apple's effort to reduce carbon and their overall 2030 goal.
 
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I am actually considering the AW10 i used to have a AW4 and Later a Ultra.

I really liked my AW4 form factor, i hated the Ultra being too heavy and bulky on my thin wrist, it kinda hurt as well having its weight flopping around.

The 2 day battery life of the ultra did not stop me from having recharge anxiety and i still charged daily... Plus 99% of the features were useless for me while i am a daily gym goer, i do not have to monitor every single calory burned. So it was wasted on me.

Plus i really want a mobile wrist phone again via LTE when i skateboard not having to carry my phone in my pocket.
 
I know a few people who bought S10 because of the large display and thin case. They didn't want to wear a clock on their wrist (Ultra).
 
I came from a 2018 Watch Series 4 to a 2024 Watch Series 10 and the upgrades are nice. I can't imagine replacing it sooner than every 6 years. So here's to the 2030 Watch Series 16.
 
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