That's what I don't like about Apple's bracelet. I like all of its features, from the push button links (don't have to trust some underpaid jewelry kiosk knucklehead to bang at it with a hammer and pin punch) to the hidden clasp, and even the visual style itself.
But I don't like how fragile it seems to be. Watches on bracelets used to be sporty models intended to serve in conditions that aren't good for leather straps, like diving, harsh climates, and plain old sweat. They were expected to take a beating, and weren't necessarily about bling, either.
Yes, this is the most expensive Apple Watch variant, but "expensive" does not mean "dressy"; the dressiest Apple strap is the Classic Buckle, IMO. I've got a used rental tux, and just because it was cheap, it sure ain't "casual". I'd want the bracelet to tolerate abuse, being stronger than the sport band and safer to wash than the leather straps.
I'd be fine with a redesigned clasp which could handle disconnecting from the Watch without having to split the band. I also wish that the pushbutton link idea could be executed without making links that feel like they could be snapped in half.
The bracelets on my Seiko and Rado (which I admit isn't exactly "sporty") don't give me any reason to worry:
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