About 20 years ago Beach Camera had the lowest price on a Sony pro video camera I was shopping for. Fearing that it might be too good to be true, I drove almost 100 miles up there from my home in Southern New Jersey to see it in person. First question was... where's the beach? It was a little storefront in a strip mall on the side of a mountain, not far from New York City.
Not exactly what I expected from their ads, that little store was just overflowing with stuff. But everything was fine, I bought the camera and used it for a number of years with no problems. Now, that was 20 years ago so everything could be completely different now, they may not even be in the same location. 🙂
That was my only experience with Beach. Today, I would stick with the bigger, better-known retailers. If I just had to have something from Beach again, would do the same thing and go to the store to get it in person (if that is even possible now).