I hope it's true but i don't believe that it would be JUST because Steve played it in the keynote demo. Sure playing a song like the Gorillaz or whatever gets you free advertising, but part of it also is the mood that it sets and that aspect of advertising. Playing the Beatles may be just to appeal to the audience with the music and not necessarily advertise the band.
Sorry, but no...the agreement is already signed.
SJ would NEVER do it just because he likes the Beatles...he showed songs of the band in more than one occasion, including one special mention of a "My Beatlemania" on iTV...it's a sure deal and it's done.
MS, you may start filing your Chapter 11 papers...NOW!