Beats Charging Cables Now Available in 'Power Pink'

[MacRumors]

Back in April 2025, Apple's Beats brand debuted a collection of woven charging cables in a variety of colors, initially offering varying combinations of USB-C to USB-C, USB-A, and Lightning in 1.5-meter and 20-centimeter lengths. The lineup was expanded earlier this year with new 3-meter USB-C to USB-C options in four different colors, and today Beats is launching a new Power Pink color option for several of the cable variants.

The new Power Pink cables are offered in the following configurations:

• USB-C to USB-C (1.5m / 5ft): supports charging up to 60W
• USB-C to USB-C (3m / 10ft): supports charging up to 240W
• USB-A to USB-C (1.5m / 5ft): supports charging up to 15W on select iPhone and iPad models

As these cables are primarily intended for charging, all three only support USB 2.0 data speeds. That's not enough for high-speed data transfers, but they can be used for data syncing and wired CarPlay with both Apple and Android devices.

The USB-C to USB-C cables additionally support simultaneous charging and audio when used with compatible Beats headphones and speakers, and they support lossless audio on compatible devices as well.

The new cables are available starting today on apple.com and will be available at target.com and in Target stores beginning July 12. The 1.5-meter cables are priced at $18.99 and the 3-meter cables are priced at $29.99.

Article Link: Beats Charging Cables Now Available in 'Power Pink'

 

[eliteoOSX27]

Do the older beats usb C to usb C offer the same wattage? Or is it just the new pink ones?

 

[Lounge vibes 05]

and still no Beats Studio Pro 2s, which were first hinted at in May.
What on earth is the hold up?

 

[kotaKat]

"beats"... "power pink"... oof. Apple really needs to kill off this brand or rename it completely.

 

[Astuces iOS]

Black is the best tho

 

[haunebu]

Tim Cook's great, final work. His magnum opus. 👏

 

[minik]

Black is the best tho

Black pairs well with pink.

 

[NightFox]

What a mess USB-C is in that there's no consistent, standardised way to pick up a cable and visually determine what wattage it can support. Yes, I know there's things like E-marking, EPR and IF certification, but half the time those things aren't even marked on the cable. Are even Apple marking their cables? It doesn't look like it from the photo.

 

[Oberhorst]

OK great, thanks.

 

[ignatius345]

At last, our long nightmare of not having Power Pink cables has come to an end.

 

[uacd]

I should really start collecting those cables in various sizes and colors🙂. Hope they won’t ship devices without them in the future like they did with charging bricks

 

[Gengar]

Black pairs well with pink.

Indeed.

 

[Gengar]

When will the new Beats over-ear headphones be announced? That’s what we want.

 

[Canyda]

Black pairs well with pink.

Bret Hart agrees.

 

[svish]

Think there will be customers for this cable however I don't like it. Looks too pale.

 

[H_D]

I like the idea of Apple making these cables colorful. I have some black and red ones and while they are not quite as thin as the OG Apple USB-Cs, they are really nifty for «just charging». I also have some orange cables from CORDS, which are lesss flexible and thicker but (IIRC) also transfer higher powers (although still not data cable). Orange and Cyan Beats cables would be nice :-D.

 

[gummybear2026]

It's a basic cable, who cares what color it is.

 

[Miamtl]

I think it look nice 🙂

 

[orbital~debris]

These are nice cables.
I have a couple of the other colourways – Nitro Navy & Rapid Red – in USB-C to USB-C and USB-C to Lightning and they have a good weight & feel to them, and have worked reliably for several months now.

Would love to see one in a MacBook Neo Citrus version next.