Some funny comments here (as always).
Many obviously are unaware that this "store within store" model is how it has been done in many Asian countries since, well, forever. It is not uncommon to walk into the Best Buy equivalent in, say China, and find these mini "stores" inside with a rep specific to each brand. Want a samsung tv? There is a rep for that! Want a rice cooker (same brick and mortar store)? There is also a rep for that!
This "Samsung doesn't have original ideas" sentiment is getting tiresome, no? Especially when it is backed with such ignorance. Samsung has been doing this for YEARS. Just not in the US. Apple proved the sales model is works in the US too. So Samsung is willing to do the same. Simple. On a slightly tangental point, why isn't Ford (or Ford fans) constantly whining that their assembly line idea has been used by so many companies to make big bucks? Oh, wait, that would be ludicrous right?
As far as best Buy is concerned, they make almost nothing on Apple products. Apple demands over 95% of the retail value on most items, while other companies often hover around 50-60%. I was actually shocked to see Apple's lightning cable costs Best Buy around $15. That means Apple demands only 75% of that retail. Best I have seen on an Apple product thus far. The way Best Buy makes cash on Apple is that it gets people through the doors, especially in areas where an Apple store may be quite a drive away. Ever notice a stronger push for additional warranty coverages or accessories when you are buying Apple stuff? That's because if they don't sell you something else, they probably just lost money on you. Samsung is a different story. Best Buy actually makes a good chunk of cash (in terms of percentage markup) on the majority of their products. It doesn't hurt that their products now are ALSO getting people through the doors (read: people actually WANT it). Making money on a product while drawing customers simultaneously is always better than just getting the customer.
Many obviously are unaware that this "store within store" model is how it has been done in many Asian countries since, well, forever. It is not uncommon to walk into the Best Buy equivalent in, say China, and find these mini "stores" inside with a rep specific to each brand. Want a samsung tv? There is a rep for that! Want a rice cooker (same brick and mortar store)? There is also a rep for that!
This "Samsung doesn't have original ideas" sentiment is getting tiresome, no? Especially when it is backed with such ignorance. Samsung has been doing this for YEARS. Just not in the US. Apple proved the sales model is works in the US too. So Samsung is willing to do the same. Simple. On a slightly tangental point, why isn't Ford (or Ford fans) constantly whining that their assembly line idea has been used by so many companies to make big bucks? Oh, wait, that would be ludicrous right?
As far as best Buy is concerned, they make almost nothing on Apple products. Apple demands over 95% of the retail value on most items, while other companies often hover around 50-60%. I was actually shocked to see Apple's lightning cable costs Best Buy around $15. That means Apple demands only 75% of that retail. Best I have seen on an Apple product thus far. The way Best Buy makes cash on Apple is that it gets people through the doors, especially in areas where an Apple store may be quite a drive away. Ever notice a stronger push for additional warranty coverages or accessories when you are buying Apple stuff? That's because if they don't sell you something else, they probably just lost money on you. Samsung is a different story. Best Buy actually makes a good chunk of cash (in terms of percentage markup) on the majority of their products. It doesn't hurt that their products now are ALSO getting people through the doors (read: people actually WANT it). Making money on a product while drawing customers simultaneously is always better than just getting the customer.
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