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macrumors bot
Original poster
Apr 12, 2001
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Over the weekend, several Best Buy-related tips surfaced in connection with Apple. One of those tips came in the form of a new "Apple Fixture Installation" scheduled for October 21st that some have speculated could be related to the launch of the new iPhone.

best_buy_ipad_cart.jpg



We have heard from several of our Best Buy sources, however, that this is not the case. The "C2 end display" cited in the calendar listing is the location of Best Buy's iPad display, and updates to this display are fairly routine with new promotional materials or other layout changes. We have heard that Best Buy may be planning to enlarge these "endcap" displays with this event to be able to display more iPad units.

Consequently, this specific retail refresh is not linked to the iPhone. Reports have continued to suggest that Apple is planning for an iPhone release a bit earlier in the month, with the company's usual Friday release date meaning October 7th or 14th would be most likely.

Article Link: Best Buy's October 21st 'Apple Fixture Installation' Debunked as iPhone Launch
 

deellow

macrumors member
Jul 14, 2010
91
0
The 25309
My gut tells me we will see iPhone 5 within the week direct from apple. Available for purchase in 4.
 
Comment

Tonewheel

macrumors 6502a
Sep 28, 2007
928
319
Why is the word "endcap" in quotes? It's a real word, meaning...the display on the end of an aisle. :rolleyes:
 
Comment

SteinyD

macrumors newbie
Jun 23, 2010
16
0
My gut tells me that Apple is going to release the iPhone on or about the date they are ready to release it. I mean, really. This is not a life changing event. It's 'just a phone' ;)
 
Comment

NXTMIKE

macrumors 6502
Nov 11, 2008
386
0
Canada
...that just means they're getting new promo displays for iOS 5.

Therefore iOS 5 will be released on/before October 21.

End of story.
 
Comment

dewski

macrumors 6502
Aug 20, 2011
359
319
...that just means they're getting new promo displays for iOS 5.

Therefore iOS 5 will be released on/before October 21.

End of story.

^^^this^^^

it has to be an IOS5 signage.
best buy is always a week or two behind with displays and signage
 
Comment

Caliber26

macrumors 68020
Sep 25, 2009
2,100
2,401
Orlando, FL
This is really agonizing. All this speculation and suspense is putting me through it! I hope that by 10am PST :apple: decides to grace us (media outlets, rather) with event invites. I'M READY!!!!
 
Comment

jmpnop

macrumors 6502a
Aug 8, 2010
821
34
Can't wait! Hope unlocked version is available right from launch:rolleyes:
 
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DaREdBaRoN

macrumors member
Jan 9, 2009
92
0
Illinois
You're all going to be disappointed. Best Buy has no insider knowledge of iOS 5 or the new iPhone. What that update is for is new signage talking about the $100 off offer when you sign up for an air card or mifi device.
 
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