I've already contributed to this venture 
http://www.kickstarter.com/projects/1395973409/original-leather-handle-for-ipad
http://www.kickstarter.com/projects/1395973409/original-leather-handle-for-ipad
No Thanks, these kickstarters are starting to get annoying also
I do back Pebble watch though!
As it stands now, the center strap may be good for a handle for picking it up, but certainly not for holding while sitting.
I've already contributed to this venture
http://www.kickstarter.com/projects/1395973409/original-leather-handle-for-ipad
Seems like a silly idea, but what do i know.
Also, not sure what they need $32,000 for. Seems like a simple idea, i have seen more complex projects need far less.