The wonderful (sarcasm) folks over at OmniGroup use the business model that says that customers should could continue to pay and pay rather than making money off of their reputation, and growing their brand. One of the apps I was excited to seeing on the Apple Watch was OmniFocus, and they have it! That's the only good news. I paid (like a lot of others) $40 for the desktop OmniFocus 2 app for my Mac. It is $80 if you want the Pro features. I also paid $20 for OmniFocus 2 for iPhone (the only iOS app at the time I got it last spring). Some months later, Omni came out with OmniFocus 2 for iPad which I believe was $40. Not sure what they think they are giving you that it is a $40 iOS app, not to mention that this is the non-Pro version. Pro features are an in-app purchase add-on. Later Omni decided to merge the OmniFocus 2 for iPad into OmniFocus 2 for iOS as a universal app. Their Apple Watch app is now out and only included in the OmniFocus 2 for iOS universal app. If you own the iPhone only OmniFocus 2 for iPhone, it does not include the Apple Watch app. Omni instead offers a $20 complete my bundle (CASH GRAB) to OmniFocus 2 for iPhone users to get the universal app. All the other apps I own that have come out with an Apple Watch app have included it free of charge to existing users. Except Omni. They have only included it for those that have their iOS universal app. They have an app that is SPECIFICALLY for the iPhone, which is the only device the Apple Watch syncs with, and yet this app does not include the functionality. Their argument is that the cost of development of the Apple Watch app. Sorry but you aren't charging all your customers. And if the companion app is already developed, it could fairly easily be tied into both versions of the iOS app. This is typical of this company. While they have good software, it is overpriced for what you get, and their Pro versions are extremely steep (doubling the price). Companies like Agile Bits (1Password), and DEVONthink are great examples of Mac and iOS software, with good features, and good value. OmniFocus is touted as the GTD (Getting Things Done) software. It's simply unfortunate that they have poor business practices and don't seem to really value their customers or understand how their growth and brand are tied to their reputation as a product of communal promotion.