I am kinda getting sick and tired of seeing all the Blu-Ray computer products being offered by companies like Dell, Sony and more, and Apple just sits on the sidelines. It is time, Well overdue to integrate Blu-Ray reading drives, at least as an option as BD-Rom or Burners. We can make HD movies, but we can't burn them to disc? We can buy Blu-Ray movies but we can't watch them on our macbook's, MBP, Imac's or even on the Mac Pro's. Apple really needs to offer this and to finally upgrade their monitors, which have been sitting on the same design for 3 years. They really need to start using HDMI cables with HDCP compliant video cards and such. The Time is past, Apple ought to get with the program and finally start supporting HD properly!!!