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Brightwurks Debuts 'Here's to the Crazy Ones' Letterpress Poster for Charity [Update: Pulled]

VNederlander said:
Having spent nearly 20 years as a designer and Creative Director, I can say definitively that the one constant is the cattiness of designers. "I could do that better," seems to be the tagline of the designer world, where ego is everything and the worry of being proved wrong is non-existant, because what we do is completely subjective.
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Sorry to go off topic, but I love to tell people this joke:
How many designers does it take to changes a light bulb? Twelve. One designer to do it and eleven more to stand around and say, "I could have done a better job."
;)
 
beejam said:
Sorry to go off topic, but I love to tell people this joke:
How many designers does it take to changes a light bulb? Twelve. One designer to do it and eleven more to stand around and say, "I could have done a better job."
;)
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LOL, however, as a professional comedian* I think your joke is horrible and shows absolutely no sense of humor ;)

*not really

powers74 said:
I just took a couple minutes out of an actual design project. I love a challenge.
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Nice. You've earned a spot on my rarely-used cork-board in my office. I only wish "The misfits." & "The rebels." were all by themselves on that first line of the apple shape.
 
The original Think Different poster is better

The original Think Different To The Crazy Ones Poster is far better than this.

Anyone else have an original Think Different poster version of this?
 
Gees. Some of you are complete a$$ holes. Take off your Internet Cloak of Power that you hide behind and just be human. Appreciate that somebody took time from their schedule to offer what they believe to be a good tribute to Steve Jobs, in their own style and at their own skill level. They then chose to give profits to charity. Is $95 a little steep? Maybe, but I don't think it is. Letterpress printing isn't cheap, 10" x 26" paper needs to be specially cut and by itself isn't as cheap as printer paper, shipping needs to be covered and then you have to hope you make enough profit to make the donation worth while. And then there is just the value of the piece itself. Overall value is more than just time spent + cost of materials.

Be a LOT more considerate of what goes into things like this before you open your pie holes.

As for me... I like it. I like that style of typographic art, it's not nearly as easy as you think it is, and I would love to have it framed and hanging nicely by my Cameron Moll Letterpress, which, shame for shame! was $100 and none of the proceeds went to charity! Oh the humanity!
 
The original poster is fine - not great either because in my opinion, design has improved over time.

I'd like to see a non-letterpress revision of the original - any designers want to give it a shot?
 

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Just wondering - is this text in the public domain or would Apple not claim copyright on it?
 
jmgregory1 said:
Whether people like the poster or not or whether they think it's well designed or not, I would only say that my dislike for it is related to the fact that I've seen far too many similarly designed pieces over the past 15 years working for a small chain of stationery stores that designed, manufactured and sold stationery and invitations. From in-house designers to third party products, this look has seen its day - at least for me it has.
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Exactly. I'm guilty of broaching this style in my own work as well, though it wasn't letterpress. It's on my site if anyone cares to look at my "credentials."

Ron Adair said:
My response was probably a bit strong, but it could well be argued that it is perfectly balanced against the diatribes spewed against something that is technically and artistically well done.
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As much as those comments were crap, you didn't come off looking well. Your original argument sounded like, "I'm a designer, look at me, I'm right, you're wrong because you're not a designer, look at my dribbble for proof." Their comments came off making them look like haters, and yours sounded like hubris. I'm not saying that it was, I'm just letting you know what it sounded like. And I've heard plenty of designers sound like that, myself included.

Those comments were probably responding to the fact that this style is quickly becoming the drop shadow of the 21st century.

That said, I like it. I think they did a good job. But I also see that this style has been done a million times over and this particular example, though well executed, exists within that milieu and doesn't stand out from it. So perhaps that's why it's reception is mediocre? It is difficult to do a piece like this and get the white-space and overall color of it to look like you want it to. I don't think I could have done a better job, but I wouldn't have gone with that style. And that doesn't make me, or anyone else, unsuited to critique it.

Make sense?

I don't dispute it's merit or quality. I just would have done it differently. Not that I libeled it anyway.

VNederlander said:
Having spent nearly 20 years as a designer and Creative Director, I can say definitively that the one constant is the cattiness of designers. "I could do that better," seems to be the tagline of the designer world, where ego is everything and the worry of being proved wrong is non-existant, because what we do is completely subjective.

To be sure, there are some design choices that are universally reviled, and almost any amateur can pick out a piece that enjoyed care and thought vs. one that didn't.

The bigger point though, is what I always tell my designers: design for meaning, design for beauty. NEVER for ego.
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EXACTLY. Well said.

VNederlander said:
That said, $95 is a pretty big hit for a poster in this economy. One thing that ISN'T subjective is economics, and that price point is totally unrealistic, regardless of the printing process and paper used.
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I wouldn't say it's totally unrealistic, but unless you love it, $100 is a lot to spend on a letterpress poster. But it's close to the average for a letterpress poster. In case anyone is curious, I happen to be very familiar with that paper. Individually it's around $3 a sheet for 24"x36" or at least it used to be around 2006.
 
Whoa, they withdrew the poster from sale with the following message:
Note: We have been asked (kindly) not to sell the poster any longer. So sorry for the inconvenience, thanks for all the incredible support.
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Guess they were approached by someone at Apple.
 
zync said:
And that doesn't make me, or anyone else, unsuited to critique it.
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If only they were critiquing it. As I mentioned earlier, I wasn't so much speaking up against the folks that were sharing their opinion against it, nor the folks that were offering a reasonable critique. I would have said nothing had it been solely for them. I was responding to those who were antagonistically criticizing it without any valid analysis or proof, other than their own myopic personal opinion, of course.

As someone earlier stated, there was a whole lot of opinion being thrown around as fact. That bothered me enough to speak up. It wasn't necessarily pretty, but I still contend it wasn't any more offensive than the folks that used terms like "crap" or "amateur". They showed in their lack of respect for someone else's interpretation and creation that they lacked class, taste, and basic respect for others.

And talk about hubris. Where did these people all grow up where this is the worst poster they've ever seen, the Louvre?
 
Ron Adair said:
If only they were critiquing it. As I mentioned earlier, I wasn't so much speaking up against the folks that were sharing their opinion against it, nor the folks that were offering a reasonable critique. I would have said nothing had it been solely for them. I was responding to those who were antagonistically criticizing it without any valid analysis or proof, other than their own myopic personal opinion, of course.

As someone earlier stated, there was a whole lot of opinion being thrown around as fact. That bothered me enough to speak up. It wasn't necessarily pretty, but I still contend it wasn't any more offensive than the folks that used terms like "crap" or "amateur". They showed in their lack of respect for someone else's interpretation and creation that they lacked class, taste, and basic respect for others.

And talk about hubris. Where did these people all grow up where this is the worst poster they've ever seen, the Louvre?
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I don't disagree with that.

Also, thanks for not interpreting what I said as a personal attack.
 
catalystwork said:
To all the people criticizing the typography, I would love to know what your type credentials are. As a practicing professional and typography instructor, I can say it is fine. Maybe not totally great, but not bad at all. And there is plenty of well placed punctuation. Anyone who can't recognize this knows very little about typography.

Furthermore, to all of those referring to it as unoriginal, it is clearly not meant to be. It is a historical revival style, being printed as a letterpress imprint. It's not Steve Jobs tombstone, or the very essence of the man himself. But I can tell you with certainty, with his typographic and calligraphic background, he'd know exactly what it was referencing and playing with.

It's a quote, nicely typeset. To anyone who thinks it is lazy, sloppy, or easy typography, I challenge you to typeset something at the same quality.
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Is it common to place a quotation mark at the beginning, yet leave it off at the end? Also, I agree that it's not bad either...just nothing special.
 
gri said:
Same here, initially I liked it but the more I think about it its so un-Apple with all the chaos of fonts. Anyone know if there is a real good poster of the quote?
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See earlier in this thread. Also, I thought it once was an apple poster somewhere along the timeline.

Truffy said:
who wrote it then?
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Mortimor Snerd. Said a lot of things...

theLimit said:
Wirelessly posted (Mozilla/5.0 (iPhone; CPU iPhone OS 5_0_1 like Mac OS X) AppleWebKit/534.46 (KHTML, like Gecko) Version/5.1 Mobile/9A405 Safari/7534.48.3)

All it's missing is some Monty Python pointing fingers.
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THAT's what was missing! I knew that but just couldn't put my finger in it!

catalystwork said:
To all the people criticizing the typography, I would love to know what your type credentials are. As a practicing professional and typography instructor, I can say it is fine. Maybe not totally great, but not bad at all. And there is plenty of well placed punctuation. Anyone who can't recognize this knows very little about typography.
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I'm not a Proctologist, not do I have a degree in Scatology, but I can recognize **** when I see it.
 
macbookairman said:
Maybe I'm missing something, but since there is a quotation sign at the beginning, shouldn't there be one at the end? :confused: Or is it just there to symbolize that its a quote?
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That's actually exactly how it looks in the Macrumors comments section when you quote somebody, like I'm doing right now. Only an opening quote shows up, no closing one.
 
I quite like the Brightwurks poster but as the general consensus agrees, it is somewhat chaotic in it's typography and quite un-apple-esque.

That's why I made my own VERSION using Helvetica Light, perhaps a little more in keeping with Apple's ethos of simple yet effective design. :apple:
 
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