I just replaced my 2008 white MacBook with a brand new late 2013 model rMBP, and I'm debating on Applecare. On one hand, my white MacBook lasted 6 1/2 years, but I did use the Applecare to get a new battery once. I also upgraded the memory and hard drive myself (obviously things that can't be done on the new MBP). The fact that you can't change the hard drive or the memory is leading me toward buying Applecare, but I'm still on the fence. $250 is a lot of money. What do you guys think?