Dont do it!
I almost did the same thing earlier this evening. Apparently the company has existed for about three weeks. This caught me off guard so I read the terms of service which about knocked me over.... It states:
Termination
You or we may suspend or terminate your account or your use of this Web Site at any time, for any reason or for no reason. You are personally liable for any orders placed or charges incurred through your account prior to termination. We reserve the right to change, suspend, or discontinue all or any aspect of this Web Site at any time without notice.
Prices & Availability
All prices listed on this website are in US dollars and all charges will be processed in US dollars, unless otherwise specified.
While we make every effort to ensure the product information and pricing on ElyoTv.com is accurate and current, there may be instances where inaccurate or incomplete data is displayed. In the event item data is incorrect, such as listed with an incorrect price, availability, or with incorrect information, ElyoTv.com shall have the right, at our sole discretion, to refuse or cancel any orders placed for that item. In the event an item is mispriced, ElyoTv.com, at our discretion, will do one of the following:
If an item is priced lower than the displayed price, you will be charged the lower amount and we will ship the item.
If an item is priced higher than the stated amount, we will either contact you for instructions or cancel your order and notify you of such cancellation. If we cancel your order after your payment has been processed, we will issue you a full refund.
We reserve the right to correct errors and/or update the content on our website at any time without notice.
http://elyotv.com/conditions.php
The mac I almost ordered was listed at 50% off but the fine print showed the discount expiring in April of this year even though the site is only a month or so old.
That right there finished it for me.
Also the phone number is constantly busy. Several others have had the same problem. The only credentials that they give are being registered with shop mania and any business with a website can sign up with them.
I wouldn't risk it.