Can't install Watch OS 4 beta on Nike Apple Watch

[FrankieG889D]

I just bought the Nike Apple Watch, for some reason it won't let me Install the beta on it. I had it running on my SS series 0, but when I install the profile on my Nike Watch it shows that the software is up to date with Watch OS 3.2.3

I've tried uninstalling and reinstalling the beta, power resetting both the iPhone and Watch, and even restored the watch... Any other ideas that might get it to find the beta?

 

[Jimmyjamh]

Just to let you know mine updated to Beta 4 first time with no issues. It only took around 50 mins.