Hey guys,
Yesterday I was telling my girlfriend that I will buy the upcoming 2012 13-incher as soon as it's out, and that I'd happily pass my current MBA down to her (she has a 13" Macbook White).
She said "thanks, but no thanks. I much prefer the cool white color than the boring aluminum". Oh well, girls are like that I guess...
That got me thinking:
Marketing, design and user-experience have always been one of Apple's main pillars. Why don't they allow color customization on their laptop cases anymore? You know: white, black, mercury grey, champagne, etc. They could even charge an extra $X for coloring the case.
For example, Sony Vaio Z series does an excellent job in this regard (I love their dark grey carbon fiber case. It looks ultra high-tech!).
I know many people would prefer the old white or even the more subtle black to the current aluminum (my girlfriend, for example). Heck, you can even get your iPhone and Ipad in either black or white!
They used to offer different color ranges in their laptops a few years back... Any specific reason as of why they stopped doing it? I'm sure color-customization would also increase sales, specially among first time Mac users.
Yesterday I was telling my girlfriend that I will buy the upcoming 2012 13-incher as soon as it's out, and that I'd happily pass my current MBA down to her (she has a 13" Macbook White).
She said "thanks, but no thanks. I much prefer the cool white color than the boring aluminum". Oh well, girls are like that I guess...
That got me thinking:
Marketing, design and user-experience have always been one of Apple's main pillars. Why don't they allow color customization on their laptop cases anymore? You know: white, black, mercury grey, champagne, etc. They could even charge an extra $X for coloring the case.
For example, Sony Vaio Z series does an excellent job in this regard (I love their dark grey carbon fiber case. It looks ultra high-tech!).
I know many people would prefer the old white or even the more subtle black to the current aluminum (my girlfriend, for example). Heck, you can even get your iPhone and Ipad in either black or white!
They used to offer different color ranges in their laptops a few years back... Any specific reason as of why they stopped doing it? I'm sure color-customization would also increase sales, specially among first time Mac users.