Keep the reports coming, guys. We need the quality 3rd party apps to be able to tap into the heart rate data from the Watch so we can get all the info we want. But right now, I believe, the Apple WatchKit doesn't give developers access to HRM data - which is dumb. Come on Apple!
I was hoping Apple would grant Nike an exception given their close relationship. Plus the Nike+ Watch App show HR reading on the Apple App page. However it didn't happen.