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I asked ChatGPT for a list of iPhones and the major iteration between each model.

It may surprise you but it's never been that game changing. Except for maybe the FaceTime at iPhone 4. Other than that they really have always been iterative. If a 14 Pro Max is good enough for you then great. Honestly there's not much more you need from a phone otherwise you would have upgraded.

2007 — iPhone (original) — introduced the multi-touch smartphone with a capacitive touchscreen, mobile Safari and an integrated iPod experience (the launch that created the modern smartphone category).

2008 — iPhone 3G — added 3G cellular data and (crucially) the App Store ecosystem (major platform shift).

2009 — iPhone 3GS — performance and camera improvements plus video recording; marketed as the faster “S” update.

2010 — iPhone 4 — new glass-and-stainless design and the high-resolution “Retina” display; front-facing camera introduced FaceTime.

2011 — iPhone 4s — introduced Siri (voice assistant) and internal performance upgrades (A5 chip).

2012 — iPhone 5taller 4-inch screen and introduction of the Lightning connector (replaced 30-pin).

2013 — iPhone 5s — 5s introduced Touch ID fingerprint sensor and the first 64-bit A7 chip; 5c was a lower-cost colourful plastic variant.

2014 — iPhone 6 — moved to much larger screen sizes (4.7” and 5.5”) and introduced NFC for Apple Pay.

2015 — iPhone 6s — introduced 3D Touch (pressure sensitivity) and Live Photos; big CPU/GPU improvements.

2016 — iPhone 7 — SE brought high performance in a smaller 4” body; iPhone 7 removed the headphone jack and introduced a dual-camera on the Plus model.

2017 — iPhone 8 — 8 added wireless charging; iPhone X introduced the OLED edge-to-edge display, Face ID (replacing Touch ID) and the notch — a major UI/hardware shift.

2018 — iPhone X — expanded OLED sizes (XS Max) and offered the XR as a lower-cost LCD option with many X features; further camera and performance refinements.

2019 — iPhone 11 — Pro models introduced the triple-camera system (wide/ultra-wide/telephoto) and Night mode for low-light photography.

2020 — iPhone 12 — iPhone 12 generation added 5G connectivity across the lineup and reintroduced flat-edge design + MagSafe accessories.

2021 — iPhone 13 — smaller notch, larger batteries, Pro models gained ProMotion 120Hz displays (on Pro) and Sensor-shift optical image stabilization (across some models).

2022 — iPhone 14 — Pro models replaced the notch with the Dynamic Island (a new interactive status area) and introduced on-device Crash Detection and car-crash satellite SOS (Emergency SOS via satellite).

2023 — iPhone 15 — moved to USB-C across the line (and introduced an Action button on Pro models; Pro models emphasized a new titanium build and A17 Pro chip).

2024 — iPhone 16 — iterative improvements with a new A18 family chip, Camera Button continued camera and battery improvements; Apple Intelligence

2025 — iPhone 17 ultra-thin “iPhone Air” variant, Plateau , newer A19/A19 Pro chips, Wi-Fi 7 support, and improved camera/video features (dual filming modes).
You made my point.
4 gen had some significant revolutionary changes compared to the 3 before.
5 brought size change and touch ID which was a huge innovation.
6 brought more size changes, including 2 size options.
7 was arguably iterative except for the dual camera.
8 / X was 2017 and the X was the big deal, while the 8 was quite iterative and legacy.
XS Max was the larger X that was missing from the prior year, otherwise iterative.
11 was the last year of the X design language.
12 through 17 is effectively the same design language as Apple seems to have settled into their now mature decisions there. Of those 15 and 16 really stand out the least as far as advancements. 17 appears to be mainly highlighted by battery and cooling.

Does each annual release increase performance, battery, camera prowess, and some other feature or two, YES. That
is not in dispute. However, those annual releases are more iterative. The every other year redesign / introduction of major new tech like size changes, Touch ID, removal of the home button and Face ID seems to be gone for now.

The Air is somewhat gimmicky in my opinion. So based on this, Apple's true next innovation, is their Fold. Which I would argue is another case of why did it take them this long to get to the party that their competitors have been at for some time.
 
Air did it for me unexpectedly.

Wasn't planning on upgrading with my 16Pro as I wait every 2 years to upgrade when my Apple Card payments are done.

$580 trade in and the 512GB Air = $619 cost.

For what I want (thin, lightweight, and just as Pro as I need).

Screenshot 2025-09-10 at 10.40.18 AM.png
 
This is so dramatic for no reason lol. Cool, don’t get the phone then? Enjoy your $2,000 and I hope that you will spend it on something you like.
Yes, very dramatic.
Air did it for me unexpectedly.

Wasn't planning on upgrading with my 16Pro as I wait every 2 years to upgrade when my Apple Card payments are done.

$580 trade in and the 512GB Air = $619 cost.

For what I want (thin, lightweight, and just as Pro as I need).

View attachment 2546121
That phone looks sharp! I’m looking forward to seeing it in person.

The Air is somewhat gimmicky in my opinion. So based on this, Apple's true next innovation, is their Fold. Which I would argue is another case of why did it take them this long to get to the party that their competitors have been at for some time.
People said the Macbook Air was gimmicky when it 1st came out and look at it now.
 
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I can afford a new phone.

AND. I know what I want.

An iPhone Fold. Not another version of my phone. Seen enough folds out there and seen the videos of the others. I know my use case.

Watching football this weekend there were heavy ads on the Pixel fold. Google and Samsung get it. Apple is waiting another year. That isn’t about getting right. It means that under Ive and Jobs they could do it and under Cook they either can’t get it done fast enough or Tim the actuary is milking it by doing the Air now and the Fold next year. But given how long those style phones have been available, Apple not coming to market yet is frustrating, sad, and a big finger to the customer base.

I don’t want to leave the ecosystem. But my next iPhone will be the Fold and I’m not buying a 15, 16, 17 etc in the interim.
You seem pretty negative. Are you just anti Tim Cook? How on earth could you assume that Jobs and Ive could get it done faster, given that tech did not exist, and is barely getting to where it needs to be to be up to Apple standards today. They never lead the way, the develop a refined iteration. I'm super excited for Apples foldable phone, as I like the Apple ecosystem and their general polish on hardware.
 
You seem pretty negative. Are you just anti Tim Cook? How on earth could you assume that Jobs and Ive could get it done faster, given that tech did not exist, and is barely getting to where it needs to be to be up to Apple standards today. They never lead the way, the develop a refined iteration. I'm super excited for Apples foldable phone, as I like the Apple ecosystem and their general polish on hardware.
Not only that, but folding phones are almost universally reviewed as not particularly useful today. The Google Fold is a minute product in terms of volume. And, until this year, there were serious durability concerns with the foldables. This is absolutely a case of Apple waiting for the technology to mature to a point, and to give themselves enough time to engineer the SOFTWARE to actually be useful in a folding phone. It takes time. When Apple releases a foldable, it will be much more fully-baked than any Android foldable that has come out yet. And they're learning valuable things in the meantime. Still, I'm not sure I'll have a particular use for it. Something like the Air makes a lot more sense for me personally. But I won't argue that others shouldn't buy it like so many do on here. You do you.

Android is such a fragmented ecosystem, manufacturers started distributing folding phones before the OS really supported it, and definitely before ANY apps (except that manufacturer's bloatware apps) made use of the larger screen to any useful degree.
 
You seem pretty negative. Are you just anti Tim Cook? How on earth could you assume that Jobs and Ive could get it done faster, given that tech did not exist, and is barely getting to where it needs to be to be up to Apple standards today. They never lead the way, the develop a refined iteration. I'm super excited for Apples foldable phone, as I like the Apple ecosystem and their general polish on hardware.
I am not a big Tim Cook fan. Unfortunately he is a profit and business approach type exec at the helm of tech company attempting to focus on innovation. I'm not sure consumers are best served having him as CEO.
 
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Not only that, but folding phones are almost universally reviewed as not particularly useful today. The Google Fold is a minute product in terms of volume. And, until this year, there were serious durability concerns with the foldables. This is absolutely a case of Apple waiting for the technology to mature to a point, and to give themselves enough time to engineer the SOFTWARE to actually be useful in a folding phone. It takes time. When Apple releases a foldable, it will be much more fully-baked than any Android foldable that has come out yet. And they're learning valuable things in the meantime. Still, I'm not sure I'll have a particular use for it. Something like the Air makes a lot more sense for me personally. But I won't argue that others shouldn't buy it like so many do on here. You do you.

Android is such a fragmented ecosystem, manufacturers started distributing folding phones before the OS really supported it, and definitely before ANY apps (except that manufacturer's bloatware apps) made use of the larger screen to any useful degree.
The true downside to Apple and their release strategy, is that everyone will know it is coming, they will optimize the OS and their own software for it, and give special access to a small select group of developers, but the rest of the developer community will have to wait for its release to optimize their apps for the device. I'd be curious if Apple decides to preview the Fold at WWDC 26 along with iOS 27.
 
A new mini with a flush camera.
An OS with a nice terminal.

And none of that Apple Intelligence / Action Button / Camera Control / Computational Photography nonsense.

EDIT: Let's go for broke, I also would like the Home Button back.
Ah yes. The past always was better, wasn’t it. /s

Trust me, Apple is still innovating. This, for example, is huge. It's not shiny, though. The Air is shiny.
You’re doing it wrong! That doesn’t count because it’s not an external hardware feature, and if it were it wouldn’t count anyway because Apple is bad and isn’t innovative and is boring.
 
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It's not hard to understand that we are at a point where smartphones are going to be innovative every year, like they were in the 2010s. If I still had an iPhone 14, the 17 models definitely have enough upgrades that would make it worth it. USB, Apple Intelligence, upgraded camera, better battery life, faster performance, better display.
 
Additionally, even if Apple releases the long-rumored foldable iPhone next year, people will still post content similar to this topic. Either crying about the high price of the foldable phone, or the supposed lack of innovation, or some other slight they feel Apple has done to consumers, and why it's no better than their iPhone 15,16, or 17. I get that people have their opinions, but it gets old.
 
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