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Disney Raising Prices for Hulu, ESPN+, and Disney+ This Fall

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Disney will soon increase the cost of its suite of streaming services, including Hulu, ESPN+, and Disney+. Prices will go up for both ad-supported and ad-free plans, and some of Disney's bundles will also be more expensive. Most plans are increasing by $1 to $2.

hulu-logo-2019.jpg

  • Disney+ With Ads - $9.99, up from $7.99
  • Disney+ Ad-Free - $15.99, up from $13.99
  • Hulu With Ads - $9.99, up from $7.99
  • Hulu Ad-Free - $18.99, up from $17.99
  • ESPN+ - $11.99, up from $10.99
The Disney Duo Basic plan with ad-supported versions of Hulu and Disney+ is going from $9.99 to $10.99, but pricing for the premium version is not changing and will remain at $19.99.

The ad-supported trio bundle with Disney+, Hulu, and ESPN+ is increasing from $14.99 to $16.99, and the premium trio bundle is increasing from $24.99 to $26.99. Hulu's Live TV plan with VoD ads will be priced at $82.99, up from $76.99, and the ad-free version will be priced at $95.99, up from $89.99.

Disney is giving Disney+ subscribers access to ABC News Live and new continuous playlists starting on September 4, with the first playlist offering preschool content. Four additional curated playlists are set to come out later this year with seasonal content, "Epic Stories" from franchises like Marvel and Star Wars, "Throwbacks" with nostalgic pop culture content, and "Real Life" with documentaries and biopics.

Disney plans to implement the pricing increases on Thursday, October 17. Disney said in its blog post that its subscription plans "remain among the best values in streaming today."

Article Link: Disney Raising Prices for Hulu, ESPN+, and Disney+ This Fall
 
Article Link
https://www.macrumors.com/2024/08/06/disney-raising-streaming-prices/
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Price change/increase history:

Disney+ Basic (With Ads) =
$7.99/mo (2022 -- new plan intro)
$9.99/mo (2024)

Disney+ Premium (No Ads)
$6.99/mo (2019)
$7.99/mo (2021)
$10.99/mo (2022)
$13.99/mo (2023)
$15.99/mo (2024)


Hulu With Ads
$7.99/mo (2016 -- new plan intro)
$5.99/mo (2019)
$6.99/mo (2021)
$7.99/mo (2022)
$9.99/mo (2024)

Hulu No Ads
$11.99/mo (2016 -- new plan intro)
$11.99/mo (2019 -- no change)
$12.99/mo (2021)
$14.99/mo (2022)
$17.99/mo (2023)
$18.99/mo (2024)
 
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Keep penny'ing us to death, I'll keep streamlining down and leaning on my Mac mini Plex server 😉. Down to just Disney+ for the kiddos and HBO Max for wife and I.

I've hopped on and off AppleTV+, Netflix, Peacock, Paramount, Hulu and others on a monthly basis as needed. But I cancel without apology. I subscribe and drop with zero loyalty for the cause.

I currently have Peacock for the Olympics this month. I'll be gone by September until there's a new season of Poker Face.
 
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did anyone not expect this?
the nice thing (up until now) with streaming has been that you can subscribe for as long/short as you want, watch what you're interested in, and then cancel ...
 
It's not just Disney. Everyone's increasing prices. It's an annual thing.

Paramount+ Prices to Increase for Most Subscribers Starting This August

Paramount Global is hiking the prices for most Paramount+ plans later this summer.
variety.com

Paramount+ Prices to Increase for Most Subscribers Starting This August

As Paramount Global looks to push its streaming business into the black, it’s hiking the prices for most Paramount+ plans later this summer.

The price of the ad-free Paramount+ With Showtime plan will increase by $1, to $12.99 per month. The Paramount+ Essential plan (with ads) will increase by $2, to $7.99 per month for all new subscribers. The new pricing will be effective starting Aug. 20 for all new Paramount+ customers.


Peacock Hiking Prices for Second Time in Two Years

NBCUniversal is raising the price of Peacock this summer, coming one year after the streamer's last fee hike.
variety.com

Peacock Hiking Prices for Second Time in Two Years

NBCUniversal is looking to wring more money out of Peacock subscribers, with the streamer set to raise prices this summer — one year after its last fee hike — going into effect for new customers ahead of the 2024 Olympics.

Beginning in mid-July, the price for Peacock Premium (with ads) will increase by $2 to $7.99 per month and Peacock Premium Plus (mostly ad-free) is also going up by $2 to $13.99 per month. Peacock Premium’s annual price will increase from $59.99 to $79.99, while Premium Plus is going from $119.99 to $139.99 per year.


Max Hikes Price for Ad-Free Plans Effective Immediately

Warner Bros. Discovery has increased the price for its ad-free versions of streamer Max.
variety.com

Max Hikes Price for Ad-Free Plans Effective Immediately

Warner Bros. Discovery has increased the price for the ad-free Max streaming plans just ahead of HBO’s “House of the Dragon” Season 2 premiere on June 16.

Beginning Tuesday (June 4), Max’s ad-free tier in the U.S. will rise $1 from $15.99 to $16.99 per month, and the annual plan will jump from $149.99 to $169.99. The “ultimate” ad-free tier will also increase by $1 per month, rising to $20.99 per month, and by $10 per year, bringing the new annual cost to $209.99.

The Max ad-supported version’s price is unchanged at $9.99/month or $99.99/year.


Spotify Raises U.S. Prices of Premium Streaming Plans for Second Time in One Year

Spotify is hiking rates for its monthly streaming plans in the U.S. for the second time in a year.
variety.com

Spotify Raises U.S. Prices of Premium Streaming Plans for Second Time in One Year

Spotify is hiking rates for its monthly streaming plans in the U.S. for the second time in a year.

The Spotify Premium Individual plan is increasing by $1, from $10.99 to $11.99 per month, according to the company’s updated price listings. The Premium Family plan, which provides access for up to six members a household, is going up by $3, from $16.99 to $19.99 per month.



Apple TV+ went up last year. Expect it to go up this year and probably see the introduction of an ad supported plan too.
 
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jz0309 said:
did anyone not expect this?
the nice thing (up until now) with streaming has been that you can subscribe for as long/short as you want, watch what you're interested in, and then cancel ...
Click to expand...
I was expecting the previous price increase, as inflation was pretty bad the last two years. But I wasn't expecting them to raise it *again* so soon.

They're just being greedy at this point. I've gone from being a full-time subscriber to only turning it on a few times a year to catch up on what I missed.
 
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There is no limit to the greed… so similar with Apple. Pushing content that is 90% poor. There is no space for so many streaming services in a family budget. I want a a service that packs the best content in a single subscription.
 
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sw1tcher said:
Price change/increase history:

Disney+ Basic (With Ads) =
$7.99/mo (2022 -- new plan intro)
$9.99/mo (2024)

Disney+ Premium (No Ads)
$6.99/mo (2019)
$7.99/mo (2021)
$10.99/mo (2022)
$13.99/mo (2023)
$15.99/mo (2024)


Hulu With Ads
$6.99/mo
$7.99/mo (2022)
$9.99/mo (2024)

Hulu No Ads
$12.99/mo
$14.99/mo (2022)
$17.99/mo (2023)
$18.99/mo (2024)
Click to expand...
Disney+ Premium pricing is getting out of hand. More than doubling the monthly rate in five years. We pay yearly, and I doubt that we will re-up in January.

We started at $79 (I think), and that was a bargain. But now, at twice the price ($159.99), peace out!
 
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I’ve basically decided to watch everything I want on streaming then getting rid of most streaming services. I’ll probably keep Netflix (for now), Prime Video (it comes with Prime), and Apple TV+ (I have a bundle). I pretty much am done with all the rest. Most streaming services just aren’t worth the cost.
 
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zorinlynx said:
I was expecting the previous price increase, as inflation was pretty bad the last two years. But I wasn't expecting them to raise it *again* so soon.

They're just being greedy at this point. I've gone from being a full-time subscriber to only turning it on a few times a year to catch up on what I missed.
Click to expand...
Disney needs a way to pay for their expensive $2.62 billion per year NBA media rights deal

NBA TV deal FAQ: What's next for ESPN, NBC, Amazon and 'Inside the NBA'

The NBA announced an 11-year media rights deal with Disney, NBC and Amazon on Wednesday. What's next for the league and its fans?
www.espn.com


Their current deal that started during the 2002-2003 season was $400 million a year. This new deal is a 555% increase.


ABC, ESPN, TNT and a new national cable sports network jointly owned by the NBA and AOL Time Warner all will show NBA games starting with the 2002-03 season. The total deal is worth a reported $4.6 billion, and leaves NBC without the NBA for the first time in 12 years.

The deals are worth $765 million a year, a 25 percent increase from the $615 million the league made annually in TV rights under the four-year, $2.46 billion deals with NBC and Turner Sports that expire after this season.

In the new packages, ESPN and ABC are paying $400 million a year on average, while TNT pays about $365 million, NBA commissioner David Stern said.
 
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sw1tcher said:
Price change/increase history:

Disney+ Premium (No Ads)
$6.99/mo (2019)
$7.99/mo (2021)
$10.99/mo (2022)
$13.99/mo (2023)
$15.99/mo (2024)


Hulu With Ads
$6.99/mo
$7.99/mo (2022)
$9.99/mo (2024)

Hulu No Ads
$12.99/mo
$14.99/mo (2022)
$17.99/mo (2023)
$18.99/mo (2024)
Click to expand...
So Disney+ has more than doubled its price in 5 years… Admittedly, they started with a great price, but after the second price raise, I cancelled my subscription.

All this data, of Disney/Hulu, HBO/Discovery/Warner, and Netflix, just shows the trend: they are going to keep rising prices indefinitely until people start massively canceling their subscription.

It’s interesting how the prices on the Music stream market stay stable. Maybe because there’s a direct competition between Spotify and Apple Music? I know there are other services, but they are the minority.
 
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zorinlynx said:
They keep wondering why they're losing subscribers, yet keep raising prices. Do they not see the connection?

Doubling in price since 2019 is way faster than even the high inflation we've had these past couple years. It's absurd.
Click to expand...

They aren’t losing subscribers, though, that’s the problem. Once consumers accepted Netflix reneging on password-sharing without a peep, all bets were off for streaming.
 
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