Dual Boot issues after windows7 install fail

Hello,

My new MacBook Pro will not boot properly after trying to install Windows 7 using bootcamp. The first issue is the store gave us an W7 upgrade not the actual W7. After getting the real W7, it still wold not install after partitioning the drive. Now the MacBook Pro is doing the following...

Hitting the power button, the screen flashed for a second with a brief glimpse of the apple logo... then the screen goes black and the little light on the front is acting like the computer is sleeping.

I have tried all the start-up options including holding the shift key at startup and command T that I was able to find on-line with no luck.

Please help.

Rob