Unfortunately this thread will fill up with people saying just that. Although this is an insane amount of money, Apple is ensuring that their best executives stay at Apple. This is good for Eddy Cue, but also for Apple and its consumers.
I agree that Apple needs to retain its best people, but this amount of money seems insane, and from the article, it looks like these are stock grants, not stock options, which means that they can do a lousy job and the stock can drop 100 points and they'd still become absurdly rich.
Assuming you want to retain them, the question Apple (or any company) should be asking is "what's the minimum amount it will take to retain these people?" If someone stays for $40 million in stock, would they not stay for $30 million? If they'd stay for $30 million, would they not stay for $20 million? Etc. Is anyone else ready to hire these people for this level of compensation? If they are, than Apple is probably doing the right thing. But if they're not, than Apple is over compensating these people. Frankly, I'm surprised the Board approved this.
The other problem with offering these kinds of grants is that once the first ones vest, you're
more likely to leave because even though there's another grant coming down the road that will make you even more absurdly rich, you already have more money than you need to live on for the rest of your life.
And I think there is also an issue about the difference in pay for these senior executives and the people who do the actual work. Is it fair to pay someone $50,000 when their boss makes $50 million? If Apple didn't pay these absurd stock grants to its top people, could it afford to pay Apple retail workers a wage that was more in line with a real middle-class American life and not a survival wage of just above minimum wage? In other words, even understanding that working in an Apple store requires relatively limited skills, is it fair that almost no one who works in an Apple store could ever afford to purchase their own home or apartment considering how much the senior executives at Apple are making? Is it fair that Apple execs make $tens of millions when their factory workers (supposedly) suffer in poor working conditions. Is it fair that Apple execs make that money when the average Apple employee does not make above the industry average (an assumption, but I believe that's correct.)
While Apple is not the same as the banks in that the banks received bailouts supported by taxpayers and then spat in our faces by both still granting huge bonuses to execs who failed at their jobs and by currently not granting loans to ordinary people, there is still the issue of the type of society we want to be: does it make sense to have such disparities in income at a time when middle-class people have seen no increase in real wages in more than two decades? You have to believe that one of the reasons workers have not seen increases in real wages is because compensation at the top has skyrocketed.
To me, there is a big difference between an entrepeneur who creates a company from scratch and creates great wealth for themselves and a corporation where the senior executives grant great wealth to themselves and very little to their employees. I think everyone accepts the idea (at least everyone who believes in capitalism) that execs make more money than workers, the question is when does such a large disparity hurt society as a whole. And at this point, where 25% of the wealth is owned by 1% of the society, I think society as a whole is getting hurt.
The only good part of those stock grants is that I believe they get taxed at the same level as wages, not as capital gains, so at least they'll be paying 35% on them, not 18%.
The fact is that if you believe all the stories about Steve's management style, these people might actually be more likely to stay with Steve gone (unless they had expected to be made CEO). It seems to me that any of the execs will have an easier job working for Tim Cook than they had working for Steve Jobs (if perhaps somewhat less intellectually stimulating.)
And as others have stated, I do have big concerns about Ive. IMO, his leaving would be a bigger loss to the company than if Cook left. If he wants to go back to the UK, Apple should build him a design studio there and have him fly in once a month.