Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.


macrumors bot
Original poster
Apr 12, 2001

Tesla CEO Elon Musk reportedly once demanded that he be made Apple CEO in a brief discussion of a potential acquisition with Apple's current CEO, Tim Cook. The claim comes in a new book titled "Power Play: Tesla, Elon Musk and the Bet of the Century," as reviewed by The Los Angeles Times.


According to the book, during a 2016 phone call between Musk and Cook that touched on the possibility of Apple purchasing Tesla, Musk told Cook that a purchase of Telsa by Apple could only go forward if he became CEO of the combined company.
Apple Chief Executive Tim Cook and Tesla Chief Executive Elon Musk are talking on the phone. The 2016 unveiling of the make-it-or-break-it Model 3 is coming soon, but Tesla is in serious financial trouble. Cook has an idea: Apple buys Tesla.

Musk is interested, but one condition: “I’m CEO.”

Sure, says Cook. When Apple bought Beats in 2014, it kept on the founders, Jimmy Iovine and Dr. Dre.

No, Musk says. Apple. Apple CEO.

“F— you” Cook says and hangs up.
Elon Musk has previously claimed that he once reached out to Tim Cook to "discuss the possibility of Apple acquiring Tesla." Cook, according to Musk, declined to take the meeting. The new book claims that while a meeting never took place, a phone call between the two CEOs did. It is worth noting, however, that during an interview with The New York Times' Kara Swisher in April, Cook said he had never spoken to Musk but has "great admiration and respect" for Tesla.

Update: In a tweet, Elon Musk is denying the contents of the book, calling it both "false and boring."

Update 2: Musk has shared another tweet explicitly denying that he and Cook have ever spoken or written to each other, reiterating his statements from months ago that he had at one point requested a meeting with Cook to discuss the possibility of Apple acquiring Tesla but that Cook refused the meeting.

Article Link: Elon Musk Reportedly Demanded to Become Apple CEO as Part of Potential Tesla Acquisition [Update: Musk Denies]
Last edited:


macrumors 65816
Jul 1, 2008
Lmao, Tim Cook is a savage. Steve Jobs was very adamant to have him as next CEO before he passed, for good reason. Other CEOs would’ve either caved or reject him nicely.

Elon Musk is nothing but a tech conman. He peddles his half baked garbage to the tech nerds with deep wallets. He’s not funny at all and using 14 year old memes isn’t a personality.

“F— you” - Tim Cook lmao


Jul 31, 2011
Musk: “You know how I am having trouble turning a profit with the best auto technology in the industry?”
Cook: “yeah… that’s why I offered to buy it.”
“What if I told you I could do that for Apple?”
“Than we’d all be Cooked.”


macrumors newbie
Sep 24, 2012
Ugh. A Musk lead Apple would have been amazing. Probably would be innovating again instead of lame Cook just being a slow follower to Samsung. You cant bring back Steve Jobs but why do we have to keep settling for mediocrity with Tim Cook? They keep losing all the great talent at apple due to how bad of a CEO Tim Cook is.


macrumors 6502
Feb 1, 2021
Even if true I wouldn't blame Cook.

But I doubt Musk is hurting about it. Tesla is still the electric leader for the foreseeable future; as least quite a few years to decade. If I was buying an electric car it would likely be a Telsa (especially due to the charging network, it will take years for others to come close).
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.