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Why? FCP still is the fastest for EDITING around. I love DaVinci but the editing is just as old and busted as Avid, Premiere, etc.

Does Apple need role-based mixing, AI transcription, etc. Sure. But again it's the most solid and fastest editing you'll find.
This! I use FCP all the time and it was a big transition from Final Cut Pro 7 but it was worth learning since editing is faster than DaVinci. Every time I try to sit down and learn DaVinci Resolve, too complicated, past versions prevented me from even starting it up sometimes, don't have the time to learn the new complex way of doing to same thing etc. End up back in FCP.

If I was editing some blockbuster movie then it might be worth looking into DaVinci but then I might only use it as round tripping from FCP anyway. I honestly don't need all those features people are hyping about in order to edit a project. I would love certain updates / features / fixes etc. but I don't need them. The speed of editing in FCP is more important to me.

Edit: DaVinci actually feels like going back in time to FCP 7 and doing things the old long way for me. I also still use Soundtrack Pro and DVD Studio Pro in a VM from Final Cut Studio.
 
As for Final Cut Pro for the Mac, it includes Enhance Light and Color, an AI feature that improves color, color balance, contrast, and brightness in one step. Smooth Slo-Mo, another new feature, blends frames of video intelligently to provide higher-quality movement.
You forgot the most important new feature (I know, there are so many! /s):

*** Naming effect layers! ***

A feature request since day one (25 years ago) and we finally have it! What an achievement! 👏
 
The saddest thing about this is FCP used to be the gold standard. Apple slowly stopped caring, and it's fallen from the top. Which is mind boggling given how much user-created video has exploded in recent years and their focus on iPhone cameras and videos. It's like they're simultaneously going in opposite directions.
It’s not that they stopped caring, it’s that Jobs stubbornness screwed up royally the introduction of fcpx.

They made a pretty big deal of it, but in its initial state fcp lacked many essential features, and was radically different to fcp 7 (or any other nle for that matter).

To add insult to injury, apple stopped selling fcp 7 at once, loosing customers’ trust in the process.

They cared for a long time after that, updating frequently and substantially fcp for years after that. But then we got the mac pro fiasco.

I guess market share never recovered, because in the last five years or so apple definitely stopped caring.

And now we get a glorified auto color correction as the stellar feature of a point update. Well, apple can switch to subscription, my guess is it won’t be a success, to put it mildly.
 
It’s not that they stopped caring, it’s that Jobs stubbornness screwed up royally the introduction of fcpx.

They made a pretty big deal of it, but in its initial state fcp lacked many essential features, and was radically different to fcp 7 (or any other nle for that matter).

To add insult to injury, apple stopped selling fcp 7 at once, loosing customers’ trust in the process.

They cared for a long time after that, updating frequently and substantially fcp for years after that. But then we got the mac pro fiasco.

I guess market share never recovered, because in the last five years or so apple definitely stopped caring.

And now we get a glorified auto color correction as the stellar feature of a point update. Well, apple can switch to subscription, my guess is it won’t be a success, to put it mildly.
According to the inside story years ago, it wasn't Jobs that messed that up, it was the marketing department that refused to have the older version for sale alongside the new FCPX.

FCPX was also supposed to be something that was a separate app, alongside Final Cut Pro 8, which had the facelift of FCPX but had all the functionality of 7 plus new features. But Apple didn't think it was revolutionary enough.
 
I don't get the excitement over this app. Compared to the blackmagic app it is very basic.. in fact it looks like the regular camera app can do all the same stuff with video except for multicam. Oh and no level with the FC app. No reason one can't use the BM app and import into FC Pro.
 
I don't get the excitement over this app. Compared to the blackmagic app it is very basic.. in fact it looks like the regular camera app can do all the same stuff with video except for multicam. Oh and no level with the FC app. No reason one can't use the BM app and import into FC Pro.
Final Cut Camera on iOS has a whole lot of controls that let you lock white balance, ISO, shutter speed and control focus manually, and it will stay with the lens you choose rather than switching on the fly, too.

However, you can't record Log in HEVC like you can in the BM Camera app and Kino, which is a disappointment.
 
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According to the inside story years ago, it wasn't Jobs that messed that up, it was the marketing department that refused to have the older version for sale alongside the new FCPX.

FCPX was also supposed to be something that was a separate app, alongside Final Cut Pro 8, which had the facelift of FCPX but had all the functionality of 7 plus new features. But Apple didn't think it was revolutionary enough.
Do you have a link to that? Should be interesting to read.

Had they gone with the 8/fcpx strategy, things would have been radically different. Maybe 🤣
 
I’m using what they did the iPad as an example of what they could possibly do for the Mac someday so they get regular revenue from the software, I didn’t mean it literally I know it’s at 10.8.
Maybe an alternative option to 300$ but people who has bought this software wouldn't lose it.
 
Before I install, I see that we "lose" burn to disk option. I'm hoping (assuming) that mean direct to a DVD with the limited function there-in. Can someone verify that you can still "Send to Compressor" and then make DVD/BLU compatible files there? Still deliver a lot of project that way (client preference)....
 
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It’s not that they stopped caring, it’s that Jobs stubbornness screwed up royally the introduction of fcpx.

They made a pretty big deal of it, but in its initial state fcp lacked many essential features, and was radically different to fcp 7 (or any other nle for that matter).

To add insult to injury, apple stopped selling fcp 7 at once, loosing customers’ trust in the process.

They cared for a long time after that, updating frequently and substantially fcp for years after that. But then we got the mac pro fiasco.

I guess market share never recovered, because in the last five years or so apple definitely stopped caring.

And now we get a glorified auto color correction as the stellar feature of a point update. Well, apple can switch to subscription, my guess is it won’t be a success, to put it mildly.
Oh trust me I get it. I used FCP7 extensively and for years was mad at Apple for what they did.

But somewhere around 2017 I grew to love the new Final Cut. It’s speed and their willingness to forego legacy features made it better - even if sometimes they were early.

But since 2017 it’s fallen so behind.

Who’s FCP for these days?

-Not production houses or studios - lack of collaboration
-YouTube and Social media? OK but still no auto captions and a poor vertical video window layout. CapCut offers more for free.
-Event videographers? Maybe? But multicam synching is so poor, Plural Eyes was light years better.

But then they will put all their marketing into iPhone cameras, shooting ProRes, and “shot on iPhone” for events.

I don’t understand.
 
The camera app HEVC bit rate is a bit pathetic. 100 Mbs is the standard for any video these days.
 
Will be trying out the Final Cut Camera app on my 15 Pro Max later today.
 
Do you have a link to that? Should be interesting to read.

Had they gone with the 8/fcpx strategy, things would have been radically different. Maybe 🤣
Google “Steve Jobs fcpx”. It’ll be one of the first links but all of them provide an interesting view into the past, including Steve Jobs telling video pros to stop whining!
 
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Oh trust me I get it. I used FCP7 extensively and for years was mad at Apple for what they did.

But somewhere around 2017 I grew to love the new Final Cut. It’s speed and their willingness to forego legacy features made it better - even if sometimes they were early.

But since 2017 it’s fallen so behind.

Who’s FCP for these days?

-Not production houses or studios - lack of collaboration
-YouTube and Social media? OK but still no auto captions and a poor vertical video window layout. CapCut offers more for free.
-Event videographers? Maybe? But multicam synching is so poor, Plural Eyes was light years better.

But then they will put all their marketing into iPhone cameras, shooting ProRes, and “shot on iPhone” for events.

I don’t understand.
I still use and love FCP. Although I’m also across Premiere I see it as a worse option in most ways — it has some nice features but the UI is still a clone of FCP 7. CapCut has some nice tricks but it doesn’t scale to larger jobs and the UI is a copy of the modern FCP.

Agreed that auto captioning would be great, but if you have MacWhisper, that’s very very fast. FCP does have good caption support, just not auto-generated captions.

Collaboration is possible with PostLab, and in general FCP has a good ecosystem of associated software that often fills in gaps in functionality. The Motion-FCP integration means there are many great titles and plug-ins available for free and purchase. Motion is amazing for animation too.
 
Do you have a link to that? Should be interesting to read.

Had they gone with the 8/fcpx strategy, things would have been radically different. Maybe 🤣
It had to do with Randall Hayes Ubillos. I don't have the link/s with me right now (was it mentioned on MacRumors or was it FCP.co or some other place? I don't remember right now but the info stayed in my memory bank) but it was a very interesting read.

The key was Randall was asked by Steve Jobs, because of the backlash, if he still stood behind the software and he did, but the execution with cutting off version 7 was the major issue at the time with editors. Randall planned on keeping version 7 for sale alongside X so that there could be transition time, to get all the basic features expected up to par. He knew how to do it properly but Apple marketing, not Steve Jobs or Randall Hayes Ubillos are the ones who made that call and said this is how it has to be. Which caused the whole flop to happen and has effected Final Cut Pro's perception ever since. It didn't effect mine fortunately.

Apple learned their lesson and Logic Pro X was a success with no major loss of features but improvements all around.

Version 8 was shown to the board, just like version 7 but with the FCPX look and 64-bit etc. That was canned for FCPX instead because it was not revolutionary enough, compared to what would become FCPX.

Edit: I think I might have found some of the info in here: https://alex4d.com/notes/item/back-to-1-0-randy-ubillos-interview There was another story, not about Randell, about version 8 somewhere else. Hope that helps.
 
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