After trying to find the true cost of a PC (Windows computer) after removing the subsidization of stickers, bloatware, trials, etc. I stumbled across the Microsoft Online Store. I found 2 almost perfect examples of why Apple is indeed a better value. First, a MBA equivalent PC found here. Same everything basically except it has 1.33 Ghz i3 with Intel HD graphics. It costs almost 200 dollars more than the 11 in. MBA that has better graphics and Mac OS X. Keep in mind this PC is clear of bloatware, trial anti-spyware, etc. that subsidizes the cost of a PC. Next, the best iMac equivalent I could find at MS Store, Here Compared with base 27 in. iMac this computer has worse everything except 2 gb more ram and a blu-ray drive (I'm assuming a 540M 1gb is less powerful than an amd 6770m 1gb.) Once again this is a "premium" Microsoft computer sans subsidization. What's your opinion? To note, don't flame me because you find a cheap plastic ultrathin, all-in-one etc. that is cheaper than a Mac because the computers I'm comparing have a similar design, quality, battery life, attention to detail etc. In fact the Samsung is a MBA carbon copy sans i3 and Intel HD. I think with the nearby release of Lion along with the new MBA's, Macbooks, Minis, etc. there is no longer a good reason to buy a pre-made PC (Building your own still is a great value though.).