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Oh snap! I bet Apple steps up and gives him a new one as I'm sure it will go viral and they'll want to look good.

That would be a really bad thing to do. They'd be opening up the flood gates to everyone after who dropped theirs and wanted a free replacement.

Rules are rules for a reason!
 
Drops, not breaks. I was misled! The guy opened it up at such a dumb angle but I understand that he was excited to open it and excited to be on TV. Regardless, still a boldly stupid move.
 
That would be a really bad thing to do. They'd be opening up the flood gates to everyone after who dropped theirs and wanted a free replacement.

Rules are rules for a reason!

Yeah but not everyone did it on TV...who knows, the station might pick up the tab for putting him on the spot.
 
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Yeah but not everyone did it on TV...who knows, the station might pick up the tab for putting him on the spot.

Right, all the more reason for Apple not to give him one. They'd have to show everyone that they 'made it right' for your theory to be valid- and more press on that would be horrible for them. They'd have to give EVERYONE a replacement.

Maybe hush hush in the back and NO ONE knew about it, but I still doubt it.
 
Oh that really stinks :(

Hopefully it wasn't damaged. I'm rather paranoid when I get a new phone, just to avoid such accidents.
 
Obviously apple should re-design the package box how to open the box more securely without anything drop all of sudden.

btw i didn't laugh - it's kinda sad if this happened to any1
 
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