No the reason apple made their own maps is because their contract with google was ending and google didn't want to give them features like turn by turn unless it had google branding so apple refused and made their own.
I never said that their contract ending wasn't the reason. I was saying they wanted to do it themselves and offer a sub-par product instead of working with Google and getting something customers would know and love.
which was stupid on Apple's part, and they paid the price.