It is obvious to me that its just to drive up demand and pre orders, everyone knows they never have enough stock so everyone preorders immediately, then those whom wait build themselves up ready to go straight in an order the next batch, which generates great headlines for click bait websites which fuels more excitement.
All the media, and apple sites refer to Tim Cook as the best supply chain manager full stop. endless articles on it, well if that was so true then how comes he cannot order and fulfil the demand each year, either hes not as good as he is made out or as we all know its a ******** stunt to generate headlines, frenzy and profit
All the media, and apple sites refer to Tim Cook as the best supply chain manager full stop. endless articles on it, well if that was so true then how comes he cannot order and fulfil the demand each year, either hes not as good as he is made out or as we all know its a ******** stunt to generate headlines, frenzy and profit