I searched and found this thread: http://forums.macrumors.com/showthread.php?t=857239 Definitely contains useful information. Led me to Subler and MKVTools, which now has actually been phased out and split into three apps. The one most suited for the task at hand is MP4Tools, which is what I'm currently using. The new iPad should be able to handle 1080p files, considering its screen resolution exceeds the minimum resolution for 1080p. I'm looking for the best, easiest way to get my 720p and 1080p MKVs onto the iPad. Being that MKV is just a container, the ideal solution will only rip out the video and audio tracks of the MKV and remux them into an m4v file. In other words, I'm not looking for a solution that requires any transcoding of the video because that takes forever. MP4Tools is the most straightforward tool I've found so far for this purpose (I've only converted a single file which is still synching to the iPad but I figure it'll work), but I still wonder what others use. I found Subler somewhat unintuitive to use and had better luck with MP4Tools. Oh, just btw, I know about Air Video. It's not an option because I'm interested specifically in watching video on the iPad on the go.