First off, I've actually used Google's support and it works really well. Takes a bit longer to get the phone replacement since it has to be shipped, but I have had no problems with them.
Second, the whole resale thing is outdated. If you have current gen tech the price isn't bad for Apple, but let it go a little and it drops like a brick like everyone else. Several Android handsets hold a premium just as well now.
Well, put some links up then if it is "outdated". Considering 90% of Android Phone sold are not even premium owns, you'll have to be picky on that.