I realize that the AW has its on proprietary BMR based on the typical stats; and the move goal is in addition deficit to this. So far I have been trying to find the best app combination to rid the fitbit out of my life... = ) MFP has the negative calorie option that supposedly helps keep your day in check. <Calories vs. HR> Right now Fitbit wise... I put in my calories/food and do a daily deficit of 500 and it keeps up all day between what I eat and my active/resting etc. calories- Which obviously are higher due to the fact that Fitbit checks HR every minute as opposed to Apple only every 10 *Came down from 15, props for this* However still less often. Obviously, if HR tracking is on, its continuous for both watches- So everyone out here... what do you use to stay on track daily etc... between a AW/Iphone setup. THX!!!