macrumors bot
Original poster
Apr 12, 2001

Apple this week released a preliminary proxy statement in a filing to the SEC. The filing is an announcement of the 2013 annual stockholders meeting, as well as questions that will be voted on at the meeting and details of executive compensation arrangements.

Among other things, the filing details CEO Tim Cook's total compensation for 2012. His base salary for fiscal 2012 was increased to $1.4 million in cash from $900,000, reflecting "his responsibilities for the overall leadership of the Company". The bonus program for senior executives allows for targeted and maximum bonuses of 100% and 200% respectively, depending on performance of the company.

Additionally, following the restructuring of executive responsibilities in October 2012, Apple increased the 2013 base salary of executive officers from $800k to $875k to "recognize the additional responsibilities" given to the officers.

Apple also gives stock awards to executives in the form of restricted stock units or RSU's. These RSU's are awarded to executives with a certain vesting date in the future, when they will turn into normal shares of AAPL stock. They are intended to encourage officers to remain with the company, but are designed to be more favorable than stock options for tax purposes.

In 2011, Apple awarded Tim Cook 1,000,000 RSU's upon his promotion to CEO -- half will vest in 2016, and the other half in 2021. As a result, his "total compensation" was in the range of $378 million last year, though this is de facto inaccurate because, as Apple stated at the time, the award was intended to be viewed as spread over 10 years. This didn't stop Bloomberg from claiming in a now-changed headline that Cook's pay had dropped 99% from last year to this. Instead, Cook's total compensation this year amounts to just over $4 million in cash and bonuses.

We now have more details regarding the changes made to SVP Bob Mansfield's compensation package to encourage him to stay with the company. It was previously reported by Bloomberg Businessweek that Cook offered Mansfield "an exorbitant package of cash and stock worth around $2 million a month" to stay with the company.

According to a lengthy disclosure in the proxy statement, Mansfield's compensation change was largely related to how the company treats the vesting of his RSU awards after he announced he was going to retire:
The Compensation Committee believed the modification was appropriate given that Mr. Mansfield's compensation, like that of the other executive officers, is weighted considerably toward long-term equity awards, Mr. Mansfield was expected to perform services for a significant portion of the vesting period, and Mr. Mansfield was expected to contribute to several important projects during the transition period. The Committee believed that a modification of Mr. Mansfield's existing RSU award, rather than a grant of a new RSU award or cash bonus, was the appropriate incentive for Mr. Mansfield to continue providing services to the Company. Therefore, no other changes were made to Mr. Mansfield's compensation.

The Committee modified the vesting schedule of Mr. Mansfield's November 2011 RSU award so that the RSUs that would have vested on June 21, 2013 instead vest daily over the period from March 24, 2012 to June 21, 2013, subject to Mr. Mansfield's continued employment by the Company. The March 24, 2012 date was chosen because it was the most recent vesting date of an RSU award held by Mr. Mansfield.
With regards to the shareholders meeting, there will also be votes on six proposals related to compensation, director reelection and more. The proposals are detailed in the proxy statement, but there is nothing out of the ordinary in them.

The 2013 Annual Meeting of Shareholders will occur at Apple's 1 Infinite Loop headquarters on February 27, 2013 at 9AM.

(Tim Cook image via AllThingsD/Asa Mathat)

Article Link: Highlights from Apple's Preliminary Proxy Statement, Shareholders Meeting Questions


macrumors Core
Nov 14, 2011
I posted this in another thread:

Jony Ive is the only SVP not listed as an executive officer in the filing. Anyone know why? I just find it interesting because after the recent management shakeup many suggested he was the most important exec at Apple. He clearly seems to have plenty of power within the company, so it seems odd he wouldn't be listed as an exec officer. I'm assuming his salary and stock options are similar to his fellow SVPs? Unless its because he's not a US citizen? :confused:

Bubba Satori

Feb 15, 2008
$2 million a month to work for a company that only makes 11 devices and 23 adapters?
Cool beans.
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macrumors member
Oct 10, 2011
With the disaster that is Maps, the abomination that is iOS 6, and all the other shoddy products, its a miracle that Apple is still in business.


macrumors 65816
Jan 27, 2005
With the disaster that is Maps, the abomination that is iOS 6, and all the other shoddy products, its a miracle that Apple is still in business.

Thanks for the good laugh in the morning... i needed it. Apples product for me (speaking only for me) have been nothing but flawless other than an imessage hiccup a few weeks ago. Maps has been amazing and beautiful. Again, I can only speak for myself but I have yet to have any issues with software or hardware.


macrumors 6502a
Jun 20, 2012
London, UK
With the disaster that is Maps, the abomination that is iOS 6, and all the other shoddy products, its a miracle that Apple is still in business.

Don't forget they got rid of the guy responsible for maps and iOS ;)

Their product don't seem to be shoddy, quite the opposite in fact :confused:


macrumors member
Aug 27, 2010
I don't have a problem with high executive compensation when they are doing their jobs, the company is doing well on all fronts, and things are increasingly getting better as an employee.

I DO have a problem when the company is NOT doing so well, employees are forced to take cuts or haven't had raises in years (inflation with no raise is basically a pay cut), while the executives STILL rake in money.

Hostess giving executives bonuses while cutting employee pay? Despicable.
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macrumors member
Mar 7, 2011
Danville, CA
I have a different take.

Executive compensations are obviously less about their abilities, skills etc. After all, I know a lot of good Engineers who can also manage people well make a lot less than Bob Mansfield.

No, compensation is instead based on a lifetime of choices, risks, effort and in some cases social status, in others who they have met/impressed by chance along the way.

A store worker who chooses to earn $30K year after year obviously is making quite a bit different choice than someone like Bob Mansfield and Tim Cook did starting all the way back to which school they decided to go to, what they majored in and more importantly which first job they decided to take. After all these folks didnt invent the wheel here, they merely chose to get in with a company and met powerful people at the right stage. In some cases people do what they are good at and get noticed and promoted, but to get into the realm we are talking with these Apple execs, it takes a little more than than just being good at what you do.

I am not exactly speculating here, as an engineer who works as a manager in my mid 30's and compensation putting me in the top % of incomes in the US, its still quite a leap for me to get to the levels of Bob Mansfield who obviously made different choices and risks than I did. And i know this is more to do with impressing the right people at the right time in his career over competency at his responsibilities.
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Staff member
Apr 2, 2008


Please ensure the thread is kept on topic.
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IJ Reilly

macrumors P6
Jul 16, 2002
I can understand why some of the posts in this thread could be viewed as off-topic, but when the topic itself is the compensation of company executives, it's difficult to know where that topic ends and the topic of compensation for everyone else begins. I hoped that this discussion would be allowed to continue so long as it did not turn "political," which I don't believe it ever did.


macrumors 68000
Jan 28, 2009
Tulsa, OK
$2 million a month to work for a company that only makes 11 devices and 23 adapters?
Cool beans.

I apologize if this was in the off topic section that was cleaned up already, but that is just simply a false statement.

You're not taking into account all of the peripherals they design and make as well as the software they put out.
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