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You need an app that supports it. Unless you write one yourself, you won't see one until iOS 9 is officially released. Content blocking is developer feature, not an end-user feature.
 
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You need an app that supports it. Unless you write one yourself, you won't see one until iOS 9 is officially released. Content blocking is developer feature, not an end-user feature.

Well said. It's gonna be interesting to see what the devs come up with.
 
One of the new features of the latest XCode beta is that anyone can now load apps onto their device without having to be a member of the developer program. So you can "sideload" an open source content blocker for free.

Download the latest xcode beta https://developer.apple.com/xcode/downloads/, an open source blocker like https://github.com/krishkumar/BlockParty and "sideload" the app with your own apple id (tutorial: http://bouk.co/blog/sideload-iphone/). When you hit the play button you will get an error message. You have to replace three bundle identifier lines with your own bundle identifier entry (easy via find in project and replace). After the installation, go to Settings/Safari General and enable Content Blockers. Don't expect too much, this Blocker is under development, but so far it works ok.
 
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