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macrumors regular
Original poster
No themes are installed via iTunes
To use themes, your phone must be jailbroken
Then you need Cydia to install Winterboard & OpenSSH
Then either use Cydia to install theme, or dl it to PC/Mac and use SSH to put it into themes folder.
Then activate it with Winterboard.
Use Google, and find a step by step tutorial for all the above steps.